公关沟通
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本文通过对网络媒体和传统媒体的各自的特征以及相互的作用关系进行分析,重点分析和研究企业的公关和整合沟通如何利用好网络媒体。
This text explain how to use the internet-media for better PR and conformity via the research about the character of these two media forms and the relations between the two .
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危机公关企业“核心沟通咨询”(CommCoreConsulting)的首席执行官安德鲁·D·吉尔曼(AndrewD.Gilman)说,辛似乎是因为财务困难才公开病情,而且并没有为挽回自己反复无常、不负责任、自以为是的声誉而做出什么努力。
Andrew D. Gilman , chief executive of CommCore Consulting , a crisis communications group , said that Mr. Sheen 's disclosure appeared to come from financial desperation and did little to repair his reputation as an erratic and irresponsible narcissist .
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政府公关着肩负对外沟通交流的使命,与国家形象的塑造存在紧密的关系。
As governmental public relations deal with international communication , it has a close relationship with national image polishing .