正常利润

正常利润是确保投资者不会从该行业撤回出资的底线。

A normal profit is the minimum necessary to keep investors from withdrawing their capital from the industry .

同时，蔬菜市场的长期均衡性让农户的长期投资只能得到正常利润而无法谋取超额利润，所以菜农的长期投资规模收益具有局限性。

And owing to the long-term balance of vegetable market , the rural household can only get normal profit from the permanent investment , and unable to have super profit .

被高于正常利润的收益所诱惑的新厂商就会加入。

New firms who are enticed by the about-normal profits will enter .

企业无形资产营销的战略目标是通过有效的无形资产营销管理，使企业不仅取得正常利润，而且取得超额利润。

The strategic goal of managing intangible assets is to bring companies profits through effective IAMM .

由于审计是一种鉴证性业务，法律责任重大，会计师事务所在确定审计收费时必须考虑其风险成本，因此审计收费一般由三部分组成：产品费用、风险成本和会计师事务所的正常利润。

Because audit is a kind of attestation business , the auditor and the accounting firm has great responsibility .

同时，低成本代理人获得超额利润，高成本代理人只得到正常利润。

At the same time , the lower cost agent gains excess profits , while the higher cost agent attains only normal ones .

农产品是否采用标准进行生产，不仅直接关系到消费者身心健康，同样也影响到生产企业的正常利润。

The agricultural products ' standard adoption is very important not only to consumers ' benefits but also to the profit of the manufacturing enterprises .

它作为一种信息机制或者说是信息载体，解决了绸缎业市场声誉机制的重建及维持问题，它是先维持行业的利益，再实现个体正常利润。

Acted as an information carrier , the association contributed to reconstruct and maintain the reputation mechanism of the silk market , protecting normal individual profit through guaranteeing industry benefits .

尽管现时重置成本下降了，但如果存货能够以带来正常利润的价格出售，那么存货应该按成本计价。

If the inventory can probably be sold at prices which will yield a normal profit , the inventory should be carried at cost even though current replacement cost is lower .

在工程项目中，目标利润分为正常利润和经济利润，分析工程成本利润弹性、追加价格利润弹性、创优增量成本利润弹性对经济利润的影响。

In project evaluation , target profit is divided into normal profit and economic profit . Impact of profit elasticity of the cost , additional cost and increment cost on economic profit is analyzed .

在封闭的市场条件下，林业税费会直接成为价格的一部分，商品林生产者应当能够获得正常利润，与税费高低无关，但会使一部分林地退出生产。

In the closed market , forestry tax directly becomes a part of the price and commercial forest producers should gain the normal profit regardless of forestry tax , but some woodland will exit from the production .

优化结果既增加了消费者剩余，提高了电力生产效率，又维持了电力企业的正常利润和生产的规模经济性，避免了资源浪费。

The optimization result not only can increase the customer surplus and improve power production efficiency , but also sustain the normal profits of power plants and the scale economy of power production , at the same time the waste of resource is avoided .

在完全信息下，政府使两类企业都只得到正常利润，生产出最优产量，并且低成本代理人的产量高于高成本代理人的产量。

When the information is complete , the government makes the two types of enterprises gain normal profits . They will produce the optimal quantity of public goods , and the quantity of the lower cost agent will lower the one of the higher cost agent .

同时，由于过度竞争，事务所只能处于微利或获得低于正常利润水平的利润；过低的审计收费和不规范的市场行为损害了审计独立性，不能保证审计质量，使得审计质量未达到应有水平。

At the same time , due to excessive competition , accounting firms can only receive a meager profit , or profit lower than normal level . Low audit fees and unreasonable market conduct will undermine the independence of the audit , and audit quality can not be guaranteed .

一个公司被认为是一个正常的利润时，其经济利润为零。便会出现这种情况的平均总成本等于价格在利润最大化输出。

If the price is between average total cost and average variable cost at the profit-maximizing output , then the firm is said to be in a loss-minimizing condition .

赚取低于正常水平的利润，会发出具有误导性的信号，扭曲该领域正常的投资和雇佣水平。

Earning lower profits than normal would send misleading signals , distorting the proper level of investment and employment in that sector .

但是，总体上现有的评价方法对企业的动态效率关注不够；难以将企业的垄断利润和正常的经营利润进行区分。

However , on the whole , the current evaluation method neglects dynamic efficiency ; and is difficult to separate monopoly profits from the normal operating profit .

首先，以非正常性应计利润为基础对盈余质量进行度量。

Firstly , our measure of earnings quality is based on abnormal accruals .

珠宝首饰不良资产并非是指珠宝首饰本身的品质优劣，而是指其处于非正常流通状态，不能给所有者或实际控制者带来正常利润。

Non-performed gem and Jewelry does not refer to the quality of itself , it means its status of abnormal trade market and could not bring the general profit to its owner or commander .