旅游品牌

区域旅游品牌形象观念是对传统的以产品或服务属性为核心的品牌观念的超越，是区域旅游CI策划与品牌创建的结合。

The concept of regional tourism brand image is the transcendency of the traditional concept of brand , which emphasize the quality of the product or service . The concept of regional tourism brand image is the combine of regional tourism image planning and regional tourism brand establishment .

乌镇，正逐渐成长为一个世界的旅游品牌。

Wuzhen , is gradually grown into a world tourism brand .

在两层次策划基础上，进行区域旅游品牌打造策划，这是RIS框架的延伸；

Brand developing as an extension of the RIS framework ;

红石林：4R策略打造红色旅游品牌

Red Rock Forest : " 4R " Strategy Builds " Red " Travel Brand

正是风好扬帆时&关于打造河南文化旅游品牌的思考

Thinkings on creating cultural tourism image in Henan TOURISM IN SICHUAN

女书与瑶族文化的旅游品牌塑造

Female Scripts and Travel Brand of the Yao Nationality Culture Mould

打造梧州旅游品牌提升旅游业核心竞争力

To Create Wuzhou Brand of Tourism and Raise the Competitive Level

城市旅游品牌的选择是关于品牌形成与塑造的问题。

This part analyzes the forming way of urban travel brand .

云南省迪庆香格里拉旅游品牌成功营销经验

The Successful Experience of Tourism Branding in Shangri-la of Yunnan Province

近年来，广西打造了众多旅游品牌。

In recent years , many tourism brands are created in Guangxi .

浅谈金融危机下少数民族地区的旅游品牌传播对策

Tourism brand communication strategy after the financial crisis in Ethnic Minority Areas

云南旅游品牌发展与对策分析

Development and Countermeasures of the Tourism Brand in Yunnan Province

对澳大利亚国家旅游品牌全球营销策略分析

An analysis of Australia 's tourism brands global marketing strategies

新农村建设与辽宁乡村旅游品牌化战略初探

Strategy Exploration on New Countryside Construction and Rural Tourism Brand

第四章详细介绍了区域旅游品牌营销的方式。

Chapter 4 details the regional tourism brand marketing approaches .

长三角地区体育旅游品牌建设研究

Research on How to Build Sports Tour Brand of Changjiang Delta Area

齐齐哈尔市旅游品牌建设探析

A Research on the Brand Design of Qiqihar Tourism

区域旅游品牌构建研究

Research on the Brand - Building of Regional Tourism

奥运品牌和人文旅游品牌

Brand of the Olympics and Brand of Humanistic Tourism

珠江源头地区旅游品牌塑造中的文化因素

The culture factors in creating tourist brands in the headwaters of Zhujiang River

论旅游品牌营销的两个层面：标准化和个性化

The Two Layer of Brand Marketing for Tourism Industry : Standardization and Individuation

第三，在旅游品牌研究中忽视本地专家的意见；

Neglect the opinion of the native expert in travel the brand research ;

随着单人旅行者的人数不断攀升，也开始有更多的旅游品牌对此投以关注。

As the numbers creep up , more travel brands are paying attention .

张家界生态旅游品牌发展构想

A Brand Development Idea On Zhangjiajie Ecology Tourism

黄金工业旅游品牌创建初探&以遂昌金矿为例

Preliminary discussion on building gold industry tourism - taking Suichang Gold Mine for example

地域旅游品牌化评价方法研究

Research on Zone Tourism Brand Evaluation Method

江西旅游品牌化之我见

Creating the Brand of the Jianxi Tourism

重庆武隆喀斯特世界自然遗产旅游品牌价值与运营

The Brand Value and Operation of Wulong Karst World Natural Heritage Tourism in Chongqing City

生态旅游品牌规划相关概念的界定

On the Definition of Eco-tourism Brand Planning

武当山旅游品牌营销研究

A marketing research on Wudang mountain tourism