服务营销

H公司服务营销体系的建设探讨

The Suggestions in Services Marketing System for H Enterprises

X证券公司服务营销现存问题对策研究

Research on Current Countermeasures of Problems of Services Marketing of X Securities Company

最后，对服务营销、关系营销、网络营销以及体验营销理念在AL英语培训公司的市场应用中的应用进行了研究。

Finally , service marketing , relationship marketing , network marketing and experiential marketing concept in the AL English training market applications .

结合对寿险市场、消费者行为、竞争对手以及监管政策等影响因素的分析，依托服务营销等相关理论，对PA人寿保险公司的产品策略进行了深入的研究和探索。

In marketing in service , made the thorough study to the product tactics of PA Company .

针对少女装C品牌假日消费群体不同的购买动机和行为，本文提出了差异化的假日服务营销组合策略。对少女装品牌企业在假日里进行有针对性的服务营销提供了指导性的作用。

Based on the different consumer motives and behaviors of C brand on holiday , a service marketing strategy with differentiation is drawn to give instruct to holiday service marketing in fashion brand .

本论文以GE航卫医疗设备有限公司为案例，研究我国大型医疗影像设备企业服务营销存在的问题。

The article takes GE-Hangwei medical system company as an example to research the disadvantages of domestic large medical image system service marketing .

本文首先对相关理论基础进行了阐述，主要包括企业纵向边界理论、服务营销理论和汽车4S销售模式运作理论，并对4S模式与其他销售模式进行了比较，分析了4S模式的优势；

This thesis starts from the theoretical basis and compares the 4S pattern with other patterns .

运用SPSS统计分析软件，对回收问卷的数据进行了整理分析，得出了几种服务营销策略对顾客价值存在不同程度的影响，验证了我们之前的论述。

Using SPSS to collate and analyze the data from recovery questionnaires , concluded the different impact to customer value among several marketing strategy services .

为保证索尼数码相机陕西市场4Ps、4Cs、网络营销以及服务营销策略的顺利实施，文章最后给出了相关的保障性措施。

At last , the paper gives the relevant security measures to ensure the marketing strategy implement successful .

第四部分，重点叙述我国商业银行服务营销的策略，并着重论述了3P策略。

The fourth part , it points out the tactics system of commercial banks marketing in China should . especially , it discusses the tactics of " 3P ";

旅游服务营销组合的8Ps理论与民族旅游商品营销&以彝族服饰旅游商品为例

8Ps Theory of Tourism Service Marketing and Marketing of Ethnic Tourism Commodities Case Study of Marketing of Yi Nationality Costumes

本文的研究内容包括内外部营销环境分析、营销战略制定、7Ps服务营销组合策略制定以及策略实施建议。

The external and internal marketing environment , marketing strategy planning , 7Ps services marketing mix strategy planning and advises for implementing is discussed in this paper .

再次，本文从传统的4Ps产品、价格、渠道、促销四个方面论述了律师事务所应采取的营销策略，也简要论述了服务营销特有的3Ps人员、有形展示、服务过程。

Thirdly , I discuss the traditional 4Ps Product , Price , Path , Promotion in law service market , and also simply discuss the special 3Ps in service marketing People , Physical Evidence , Process .

对心理咨询业营销的创新就是运用服务营销理念对心理咨询业的4P组合策略进行补充，将整合营销战略、顾客满意战略、服务营销组合战略等用来指导心理咨询业的经营。

The innovation to the psychology counseling is making use of the services marketing concept to reinforce the 4P combination strategies , applying the integrated marketing strategy , the customer-satisfied strategy and service marketing combination strategy to supervise the development of psychology counseling industry .

接下来，文章运用市场营销4Ps理论和4Cs理论为索尼数码相机陕西市场制订了具体的营销策略，且在此基础上结合营销技术的发展以及行业特点，提出了网络营销和服务营销策略。

Next , the paper uses the theory of 4Ps and 4Cs to make the specific marketing strategy . And on this basis , combined with marketing and technological development and industry characteristics , the paper proposed network marketing and service marketing strategies .

结果在无偿献血护理中引入服务营销理念后献血反应发生率由开展前的1.798%下降至0.499%；一次性献血400ml人数占献血者比例由14.878%增加至57.055%；

Results After applying service 's marketing in volunteer blood donation , the rate of adverse reaction decreased form 1.798 % in 2005 to 0.499 % in 2006.Numbers of volunteer donators donating more than 400 ml increased from 14.878 % to 57.055 % .

电信企业服务营销的误区与对策

Mistaken Ideas of Service Marketing in Telecom Enterprises and Their Countermeasures

移动通信服务营销渠道建设的探讨

The Discussion of the Service Sale Channel Construction of Mobile Communication

服务营销理念在无偿献血中应用的效果评价

Effect Evaluation of Service 's Marketing Concept in Volunteer Blood Donation

株洲电信分公司服务营销策略研究

The Research on the Service Marketing Strategy of Zhuzhou Telecom Inc

宿迁市供电公司服务营销与流程再造

Services Marketing and Process Reengineering in Su Qian Power Supply Company

从以产品和服务营销为主转变为以品牌营销为主；

The transformation from production and service marketing to brand marketing ;

A汽车4S店服务营销战略研究

Strategy Research on Service Marketing in a Brand Automobile 4S Stores

安徽大步汽车4S店服务营销策略研究

The Research on AnHui DA-BU Auto 4S Stores Services Marketing Strategy

企业社会责任；服务营销；海尔集团。

Corporate Social Responsibility , Service Marketing , Haier Group .

湖南移动通信公司服务营销的渠道模式研究

Hunan Mobile Communication Company 's Service Marketing Channel Models Research

在我国，医院服务营销还是个全新的领域。

Hospital service marketing is a new field in China .

现代银行营销特征及金融服务营销

Marketing Characteristics of Modern Banks and Marketing of Financial Service

客户关系管理在医疗服务营销中的运用

The Application of Customer Relationship Management in Medical Service Marketing

服务营销策略在产科护理管理中的应用

The application of services marketing concepts in nursing management of obstetrics department