广告资源

研究了网络环境下优化配置有限广告资源的问题。

An optimal problem of scheduling limited web advertising resources was studied .

城市轨道交通广告资源经营管理研究

Study on Management and Operation of Advertisement Resources in Urban Rail Transit

浅析移动数字电视的受众及广告资源

Analysis on the Resources of Audiences and Advertising of Mobile Digital TV

创新资源与广告资源配置的数学模型

Mathematical model for innovatory resources and advertising resources allocation

网络环境下广告资源优化决策模型

A decision model of optimally scheduling web advertising resources

广西电视天气预报节目广告资源的差异化营销分析

Differential Marketing Analysis of Advertisement Resources for TV Weather Forecast Programs in Guangxi

机场的广告资源是中国广告业广告资源的一个重要组成部分。

Airport advertising resources is an important part of advertising industry in China .

电视广告资源创新实战兵法

The Innovative Tactics From Resources Of TV Ads

媒体之间的竞争日趋激烈，广告资源竞争更是白热化。

Competitions among media is rather intensive and competition on advertising resources has turned white hot .

优秀的广告资源使得浙江卫视拥有可靠的资金来源，进一步提高了其综艺游戏节目的质量。

Excellent advertising resources makes Zhejiang TV have reliable funding sources , to further improve their quality of Arts programmers .

该技术采用基于资源相关性的流媒体主动预取算法获取广告资源，应用动态共享内存池技术来存储和播放广告。

To realize the technology , the active prefetching algorithm for streaming media based on relevance between resources was adopted to obtain advertisement resources .

翻阅历史文献并进行实地走访调查，参考以往研究成果的同时调查了解现实情况，理论与实际相结合对公交广告资源情况进行初步了解。

Read historical documents and carry out investigation , with preliminary understanding of the combination of bus advertising resources survey to understand reality , theory and practice .

高速公路广告资源开发利用过程中存在问题较多，亟待通过经济规制研究和规制政策措施加以改善。

There was a great deal question in the expressway advertising resources domain that need to be improved by the economic regulation research and specific regulation policy .

本研究课题目的是得出维护广告资源市场秩序、实现资源经济效益的经济规制政策建议和结论。

This research subject educed the economic regulation policy suggestions and conclusion that maintain the order and achieve the economic effects in the expressway advertisement resources market .

因此，以公交设施为载体的公交广告资源得到扩张和改良，公交广告市场的媒体供给得到保障。

Therefore , based on the public transport facilities , bus advertising resources get the expansion and improvement ; this guaranteed the supply of bus advertising media market .

其次，探寻公交广告资源的价值规律，分析产业链节点企业间的利益构成，研究资源价格机理。

Secondly , explore the law and value of public transport advertising resources ; analyze the interests of the industry chain of enterprises and research resource pricing mechanism .

随着上海外侨社会的形成和外资经济的发展，提供报业发展所必需的读者市场和广告资源。

The formation of the expatriate community and advance of foreign investment in Shanghai provided the readers ' market and advertisement resources essential for the development of press industry .

广告资源方面，分析了它的估价方法，并通过与武汉市公交集团广告价格的比较，为武汉市轨道交通广告业务的发展提供了相关的建议；

On the aspect of advertisement resource , its evaluation method is analyzed , and some suggestions was taken about the development of the advertisement operation of Wuhan rail transit ;

但是，缺乏理论支撑的传统经营方法与定价策略限制了公交广告资源的高效发展。

However , due to the lack of theoretical support , the efficient development of public transport advertising resources limited by the traditional ways of doing business and pricing strategies .

近年来的高速公路大发展为高速公路广告资源开发提供了平台，而公路建设面临的资金压力，则成为高速公路广告资源开发的加速器。

Highway big development in recent years has provided the platform for developing highway advertisement resources , and the fund pressure faced by highway construction becomes the accelerator of highway advertisement resources ' development .

因此，本文以多个章节详细介绍了其媒体融合模式，其中包括了介质融合、机制融合、内容融合、资本融合、广告资源和外部资源的全面融合。

Therefore , this article introduces its media convergence model in details in different chapters , including the media integration , system integration , content integration , capital integration , advertising and external resources integration .

最大效用地利用移动数字电视的受众及广告资源的途径有：建立合理的移动数字电视市场评估体系，开发合适的内容资源和提高技术手段。

The most effective approaches to the employment of the resources of audiences and advertising are : setting up a reasonable evaluating system of the market of mobile digital TV and developing appropriate content resources and improving techniques .

高速公路广告资源，是因高速公路规划、建设后，在高速公路使用中所产生的延伸资源，体现高速公路路产在一定时空范围内产生的附属价值。

Highway advertisement resources are extending resources . They were produced in the highway use , which comes after highway plan and construction . They manifest highway produces ' attached value which produces in certain space and time scope .

分析市场模型得出经济规制主客体间利益关系，找出在高速公路广告资源市场存在市场和政府规制双重失灵的原因。

We educe the relationship between economic regulation subject and its object through the analysis of the market model and find out the cause of " double failure " existing in market and government regulation in the expressway advertising resources .

将公交广告资源国有化的特点与资源经营市场化的优势相结合，有针对性的提出一套经营管理机制，试图为我国公交企业对公交广告资源的经营管理提供建议。

Nationalized bus advertising resources characteristics combined with the advantage of the market-oriented resources management , targeted set of management mechanism , trying to provide advice on the operation and management of the resources of the bus ads for our public transport enterprises .

城市户外广告媒体资源市场化配置研究

A study of Out-of-Home advertising resources allocation

广告符号资源闲置引发了联合广告的思考，当下市场出现了很多联合营销的现象，同时伴随部分品牌之间联合广告的出现。

Advertising sign advertising idle resources led to joint thinking , the moment a lot of joint marketing market phenomenon , accompanied by some joint advertising between the emergence of the brand .

公司拥有丰富的广告宣传资源、电信运营资源、渠道推广资源，通过公司自主研发的游戏平台进行运营管理及为玩家提供增值服务。

The company has access to plenty of resources in the areas of advertisement , telecommunications and channel of distribution , and offers value-added services to game players through the operation of its self-developed game platform .

当有许多方式来广告和发现资源时，WSDM规范提供了多个用于以下三种方法的支持

While there are many ways to advertise and discover resources , the WSDM specification provides some support for the following three methodologies

第二部分是对广告媒体人力资源开发相关理论进行阐述。

The second part of the advertising media , human resources development theory described .