原生广告

这些所谓的原生广告就像普通的Facebook消息一样，会直接显示在用户的消息流中，而不是像传统的横幅广告一样显示在网页边缘。

These so-called native ads look just like normal Facebook posts and show up directly in users ' news streams , not along the side of the page like traditional banner ads.

BuzzFeed是美国知名的新闻聚合网站，最为人所知的是它各种被广为分享的榜单和原生广告实验。它的视频业务部办公室位于洛杉矶，虽然只成立了两年时间，但却像野草一样在悄悄地疯狂生长。

BuzzFeed is known for its highly shareable lists and native advertising experiments , but the company 's two-year-old , Los Angeles-based video operation has been quietly growing like a weed .

他们的创作正在被原生广告所取代，那是一条条醒目的标题，看起来更像是新闻、而非广告。

Their creations are being replaced by native ads – snappy headlines that look more like journalism than advertising .

与其他地区一样，中国原生广告日益增长，腾讯正帮助改写数字广告的业务规则。

Native ads are increasing in China , as elsewhere , and Tencent is helping to rewrite the rules of engagement for digital advertising .

她设想以手机、社交、视频和原生广告为重心，对雅虎进行扩张，这既无法令人信服，她也无法付诸实践。

Her vision for expanding Yahoo by focusing on mobile , social , video and native advertising was neither convincing nor something she was able to put into practice .

近年来在出版和广告行业中，关于“赞助内容”或曰“原生广告”、“软广告”的争论甚嚣尘上。顾名思义，“赞助内容”指的就是那些看起来很像网友的热心评论，实质上却是由广告主直接付钱打造的广告。

In recent years , a debate has raged on among publishing and advertising industry insiders over " sponsored content " - more recently called " native advertising " and once known as " advertorial " - the sort of advertising that looks very much like editorial content but is , in fact , directly paid for by an advertiser .

MaVeNS代表移动、视频、原生（广告）和社交。

MaVeNS stands for mobile , video , native and social .