顾客忠诚

基于Internet的顾客忠诚信息收集与测评系统的构建

Customer Loyalty Index Information Collecting and Evaluating System Constructing Based on Internet

INTERNET网上零售中顾客忠诚的构筑&关注价值感知、满意体验和信任的关系及相对影响力

Building Customer Loyalty in Internet Online Retail : Focusing on the Linkages and Relative Effects of Value Perception , Satisfaction Experience , and Trust

如何利用Internet完成顾客忠诚信息的收集与测评

Collection and Measurement of Clients Loyalty Information with Internet

基于顾客忠诚的我国商业银行CRM策略探讨

A Study on Strategy of CRM in Chinese Commercial Bank Based on Customer Loyalty

基于PLS的供电企业顾客忠诚知识缺口分析

The Knowledge Gaps Analysis of Customer Loyalty of Power Supply Enterprise Based on PLS

基于转移障碍的C2C电子商务网站顾客忠诚测评与投资决策研究

C2C E-commerce Website Customers ' Loyalty Evaluation and Strategic Investment Based on Switching Barriers

论文利用调研数据，以结构方程建模（SEM）技术对研究模型和假说进行验证。主要研究结果包括：（1）以承诺-信任关系营销为基础的顾客忠诚模型。

The research model and hypotheses are empirically tested using SEM technology and finds that : ( 1 ) the final customer loyalty model based on commitment-trust relationship ;

本文介绍了客户关系管理的研究背景和意义，CRM战略的成功实施将带领高效率的收支最大化，是获取顾客忠诚，组织竞争优势和用户满意的最重要的方式。

The successful implementation of CRM strategy leads to efficient revenues maximization , customer satisfaction . Which is the most important way to gain customer loyalty and organizational competitive advantages ?

本研究从我国铁路客站商业服务业实际情况出发，依据SERVQUAL评价模型和顾客忠诚相关文献，设计了服务质量初始量表和顾客忠诚测量量表。

Based on the SERVQUAL evaluation model and customer loyalty related literature , this paper invents the initial scale of service and the measurement scale of customer loyalty .

第三部分是模型的建立，在二手资料筛选和一手资料探索的基础上，筛选出影响SNS顾客忠诚的三方面共9个元素，从而进一步得到本研究的模型和相关假设。

The third part is the model in the screening and secondary data to explore first-hand information based on the impact of selected customer loyalty SNS three of nine elements , and thus further study of this model and related assumptions .

最后，从逆向物流服务方面，对B2C网店如何提高顾客忠诚提出了几点建议。

Satisfaction and trust has a significant impact on customer loyalty and trust has the greatest impact on customer loyalty . Finally , from the reverse logistics services , this paper makes some sugges-tions of B2C Shop about how to improve customer loyalty .

顾客忠诚理论是市场经济发展的产物。

Customer loyalty theory is the product of market-oriented economy development .

顾客忠诚的心理契约机制实证研究

An Empirical Study on the Psychological Contract Mechanism of Customer Loyalty

基于转换成本的网络顾客忠诚实证研究

An Empirical Study on Online Customer Loyalty Based on Switching Cost

服务补救对顾客忠诚影响的实证研究

Empirical Study on the Impact of Service Recovery on Customer Loyalty

商店印象与顾客忠诚关系实证研究

An Empirical Study of the Relationship between Store Image and Loyalty

转换成本对顾客忠诚都有着正向影响，但是影响程度相对较小。

Factor of switch cost has positive effects on customer loyalty .

关系质量对顾客忠诚及口碑影响效果的实证分析

Effect of Relationship Quality on Customer Loyalty and Word of Mouth

工业品市场上的顾客忠诚包含了组织维度顾客忠诚和个人维度顾客忠诚，这对于企业顾客的忠诚来说，是缺一不可的。

The two dimensions are indispensable for industrial customer loyalty .

餐饮企业感知服务质量与顾客忠诚关系

The Relationship between Perceived Service Quality and Customer Loyalty in Catering Industries

其中员工服务和售后服务对顾客忠诚的影响力最大。

Staff services and after-sales service are the most influential .

试论品牌价值与顾客忠诚的关系

On the Relation of Brand Value and Clients ' Loyalty

大型超市品牌形象对顾客忠诚影响的实证研究

An Empirical Study of the Effect of Brand Image on Customer Loyalty

互联网环境下关系价值对顾客忠诚的影响研究

Effects of Relationship Value on Customer Loyalty under Internet Environment

服务组织维系顾客忠诚的策略探析

Analysis about Retention Strategy of Customer Loyalty to Service Sector

本论文研究的是品牌价值对顾客忠诚的影响。

This paper is the impact of brand value on customer loyalty .

消费集成主要包括顾客忠诚卡制度和虚拟社区消费两种形式。

It includes two types : consumer loyalty cards and virtual communities .

超级市场顾客忠诚及培育研究

Research on customers ' loyalty to supermarket and its cultivation

顾客忠诚及其测评研究

A Study on the Customer Loyalty and Its Assessment

顾客忠诚的价值分析与策略选择

Study on the value and strategy of customer loyalty