集团业务市场
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通过总结经验,运营商发现利用社会渠道关系拓展集团业务市场不仅节省营销成本,其业务规模更大,回报率更高。
As summaries show , the operators found they got better ROI ( Return on Investment ) by leverage social channels to develop group business , not only saves much marketing cost , but also got larger business scale .
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由于,集团业务市场拓展起步较晚却发展迅速,渠道建设缺乏经验积累和借鉴,使得目前的集团业务渠道管理工作出现诸多问题,甚至影响集团业务市场拓展的整体步伐。
Due to the group business market started late but developed rapidly , and operators are lack of experience and successful reference , there become many management problems on group market channel system , which even affected the development pace of overall group business market .
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相对于个人业务,集团业务由于其市场容量和产品的利润都存在着较大的成长空间,未来将成为电信企业竞争的新焦点。
Comparing with Personal Business , Group Business will be the new focus area of Telecom enterprises ' competition in the future , as the large growing space of market capability and product profit .