视频广告
- 网络Video AD;video advertising
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Papi酱是目前最火的网红之一,她已经签署了一份合同,视频广告费用达到了惊人的340万美元。
One of the most famous online figures , Papi Jiang , already signed a contract for video ads worth a staggering $ 3.4 million .
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视频广告为商业繁荣发挥了积极作用。
Video ads play a positive role in business prosperity .
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“朋友圈营销”是借助社交网站上的“好友”来散播产品的视频广告。
Friendvertising is the use of social media website ' friends ' to disseminate1 video adverts2 for products .
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在印刷文本扉页上首先出现视频广告的出版物,是美国杂志“娱乐周刊(EntertainmentWeekly)”。
The first video advert inside a print title has been published inside the American magazine Entertainment Weekly .
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广告能否在不损害用户体验的前提下继续留在网页上?Facebook(未来的)视频广告策略会是怎样一种面貌?
Can ads exist on the site without harming user experience · What about Facebook 's ( future ) video ad strategy ?
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三星电子一直在卖力推销GalaxyGear,不仅为其制作了音乐视频广告,甚至还找来足球明星代言。
Samsung has been aggressively marketing the Galaxy Gear , featuring the smartwatch in music videos , and even having it worn by soccer stars .
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2010年10月,SpecificMedia收购了一家视频广告网络BroadbandEnterprises,后者曾从一家名叫VelocityInteractiveGroup的风险投资公司那里募集到风险投资。
In October 2010 , specific bought broadband enterprises , a video ad network that had raised venture capital from a firm – velocity interactive group – where Miller had briefly been a partner .
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去年,Twitter推出了视频广告产品Amplify,可以让各品牌和电视网络在Twitter上分享现场直播或预先录制好的视频。
Last year , Twitter introduced Amplify , a video advertising product that lets brands and TV networks share live or pre-recorded video on Twitter .
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Unruly公司审视了驱动人们分享视频广告的两大因素:首先是心理反应。
Unruly examines two qualities that drive someone to share a video ad : The first is psychological response .
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据一位广告业高管称,谷歌和Facebook在数字视频广告等一些领域存在竞争,但二者占据了“这个食物链的每一环”。
Google and Facebook compete in some areas such as digital video advertising but are present " across every part of the food chain , " according to one senior ad executive .
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TubeMogul是一家视频广告软件公司,从首次公开发行(IPO)中筹到了7500万美元资金。
The video advertising software company is aiming to raise $ 75m in its initial public offering .
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去年夏天,丰田章男身穿赛车服,出现在新凯美瑞(Camry)汽车的视频广告中。
Last summer , Toyoda appeared in video advertising for the new Camry , dressed in a racing suit .
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利用SPSS统计软件,采用多种统计分析方法,验证了吸引力、认知度、信息针对性、行为度作为影响网络视频广告效果的四大关键因素及其重要度排序。
Using SPSS statistical software and a variety of statistical analysis to verify the appeal , awareness , information targeted , and behavior degree as the four key factors of impact on online video advertising effectiveness .
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另外,Facebook在广告客户那里遇到了麻烦,因为Facebook承认,在衡量用户观看视频广告和阅读文章的时间上出了错误。Facebook掌握着零售商和航空公司只能梦想一番的海量用户生成信息。
Separately , Facebook - whose access to vast user-created troves of information retailers and airlines can only dream about - has got into trouble with its advertising customers after admitting mistakes measuring the time users spend viewing video advertisements and articles .
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传媒分析公司ScreenDigest的研究显示,尽管到2010年,这类网站的广告收入会从去年的2亿美元增至8.75亿美元,但也将只占全部在线视频广告预算的15%。
Although such sites ' advertising revenues stand to grow from $ 200m last year to $ 875m by 2010 , this will account for just 15 per cent of the total online video advertising budget , according to Screen Digest , the media analysis company .
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Ooyala是一个平台允许内容拥有者进行控制市场人员负责视频广告查看者有一个高质量的、无广告打扰的交互视频。
Ooyala * developed a platform that gives content owners control marketers accountable video advertising and viewers high quality interactive video with non-intrusive advertising .
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马尔凯塞是一家叫做TrueX的小型初创企业的联合创始人。TrueX是一家广告科技公司,它用一个互动广告,取代了一系列网络、移动设备和数码电视上的标准广告或视频广告。
Mr. Marchese was the co-founder of a small start-up called TrueX , an advertising technology company that replaced a slate of standard advertisements or video commercials - on the web , mobile and digital TV - with one interactive ad.
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网络视频广告的传播特性及其媒介史意义
Communication Characteristics and Medium History Significance of Network Video Ads
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本文以植入式网络视频广告作为研究对象,重点分析其互动性。
This paper targets at the implantable Internet video ad and the interactivity .
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给出了视频广告自动侦测器的设计步骤、设计原理和实验结果。
Steps , principles of design , and results of experiments were introduced .
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这则广告不仅包括视频广告,还有平面海报。
The advertising campaign covers both video and posters .
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或许阿里巴巴会向网上店铺推销更多视频广告位。
Perhaps it will sell more video advertising spots to its online merchants .
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基于镜头的鲁棒视频广告检测
Video commercial detection based on the robustness of shot
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记住,这只是手机视频广告。
Remember , this is mobile video advertising .
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同时,违规网络视频广告也呈泛滥趋势。
Meanwhile , the illegal proliferation of online video ads also showed the trend .
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网络视频广告在数字报业中的深度开发和整合
On the Depth Development and Integration of Networking Video Advertising in Digital Newspaper Industry
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对网络视频广告六种常见形式进行了实证检验。
An empirical test was made on the six common forms of online video advertising .
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视频广告侦测系统的设计与分析
Design and analysis of TV advertisements detector
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下面我们来看一下这些因素应如何应用于视频广告之中。
Now let 's look at how these issues are being addressed in video advertising .
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在电视和网络广告之外&小论网络视频广告
Beyond TV and AD Network NETWORK