红海市场

本文研究发现：在目前的资源条件下，四川移动开拓集团客户专线市场，其目标和考核指标体系尚有待优化，才能在红海市场中成为游戏参与者。

It is the conclusion of this article : Due to lack of resources , Sichuan Mobile is facing many difficulties on Group customers dedicated line market pioneering . The objectives and assessment index system must to be optimized to become a participants in the Red Sea market .

《蓝海战略》通篇讲述了一个道理，是企业如何摆脱红海&已知市场的血腥竞争，开创新的市场空间，即蓝海，这与中海油近几年的的差异化发展战略不谋而合。

The whole book tells us a truth that how enterprises break away from Red Ocean i.e. the known market bloody competition and create new market space & the Blue Ocean . The truth has just coincided with the diversified development strategy of CNOOC in recent years .

长尾的时代已经到来，广大中小企业应当借助长尾的力量来提高企业的竞争能力，在经济的长尾中寻求生存和发展的机遇，尽量摆脱在短头红海中的激烈市场竞争。

SME should take advantage of this theory to promote their competitiveness , break away from severe market competition in the short head or red sea , and strive for survival and development in the long tail of economy .