因此，本文在对个人电脑行业目前市场竞争的状态进行分析的基础上，应用竞争基本理论，主要讨论分析三种竞争战略：成本领先战略、标新立异战略、目标集聚战略。
Basic on the status of PC market and the essence theory of competition , three competitive strategies are discussed in this treatise : Overall Cost Leadership Strategy , Differentiation Strategy and Focus Strategy .
标新立异战略