旅游文化市场
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目前,旅游文化市场的相关翻译研究已取得一系列成果。
At present , the study of tourism culture and market translation has accumulated a series of achievements .
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论旅游城市的文化市场建设
On the Construction of Culture Market in Tourism City
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旅游城市的文化市场建设面临着诸多难题,文化市场的具体定位需要全面衡量城市的发展定位、旅游发展定位和文化市场的主流趋向。
The construction of culture market in tourism city is confronted with many difficulties . Culture market positioning need involve the overall planning , tourism orientation and the main trend of this market .
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在现行对外营销策略的分析的基础上,论文给出了需要打造温泉旅游文化品牌、进行市场细分和再定位、加大营销力度的结论。
On the basis of the analysis of the existing external marketing strategy , the paper gives a need to build cultural brand of spa tourism , market segmentation and positioning , increased marketing efforts .
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对花山旅游区的旅游文化资源和客源市场进行了分析,提出了开发花山旅游文化资源的措施,为花山旅游业可持续发展提供了决策性参考。
With the analysis of travelers and tourist resource market in Huashan tourist area in Guangxi , some measures are suggested to promote sustainable tourism development in Huashan .