感知价值

  • 网络Perceived Value;perceive value;customer perceived value;perceptive value
感知价值感知价值
  1. 基于感知价值的C2C网络购物评价体系

    C2C Online Shopping Evaluation System Based on Customer Perceived Value

  2. 因此,对某ISP的感知价值被认为直接影响对该ISP的总体满意度。

    Therefore , it is believed that perceived value toward an ISP will directly affects overall satisfaction toward the ISP .

  3. 结果,Netflix以一种不同的媒体消费方式改变了顾客感知价值的方式。

    As a result , Netflix changed the way customers perceived value with a different approach to media consumption .

  4. 本文正是突出展示C品牌仿古砖的特点,对影响顾客感知价值的因素进行了实证分析研究,探寻对C品牌仿古砖顾客来说具有重要意义的感知价值因子。

    This paper is to highlight the C brand " antique brick ", the influence factors of customer perceived value of the empirical analysis , explore the antique brick customer perceived value factor is important for the C brand .

  5. 类似的,Patterson和Spreng感知价值直接影响总体满意度。

    Similarly , Patterson and Spreng found that perceived value directly affects overall satisfaction .

  6. 在分析基于顾客感知价值的整合营销传播系统的复杂适应性基础上,构建多Agent模型,对单要素传播、多要素传播以及系统的优化进行计算机仿真,结果运行良好,支持了前文的研究结论。

    By an analysis of complex adaptive of IMC system based on CPV , this dissertation establishes multi-agent model and simulate the interaction of one-factor and multi-factor communication and the optimization of system . The outcome proves the conclusion of this dissertation .

  7. 本文通过对品牌忠诚理论系统的梳理和研究,总结出移动3G品牌忠诚的影响因素:品牌感知价值,品牌形象,品牌信任和转换成本。

    The paper analyzed the brand loyalty theories and summarized the factors that influence the brand loyalty . Those factors are perceived brand value , brand image , brand trust and transferring costs .

  8. 在此基础上,采用基于Lisrel统计分析软件的结构方程模型,综合分析了包括顾客信任、顾客感知价值等多个前置变量对服务忠诚度的影响,并建立了最终模型。

    Basing on lisrel software , we analyze the relationships between prepositive variables and loyalty and finally establish SEM model .

  9. 有关顾客参与和顾客感知价值的相关数据信度和效度良好,通过因子分析验证C2C模式下顾客感知价值的构成维度与预期相符。

    The data reliability and validity about the customer participation and customer perceived value are well , and the dimension of customer perceived value coincide with the expectations in C2C model after factor analysis .

  10. 考虑到平衡计分卡(BSC)的优点,本文建立了一个基于BSC的CRM有效性评价模型,该模型包含四个视角:客户知识、客户交互、客户价值、客户感知价值。

    In this paper , we propose a customer-oriented evaluation model for evaluating the effectiveness of CRM based on balanced scorecard . The model involves four perspectives : customer knowledge , customer inactive , customer value and customer perceived value .

  11. 通过实证分析得出结论:C2C知识交换显著影响客户对产品/服务的感知价值及客户口碑忠诚度;而对客户重复购买忠诚度的影响则不显著。

    Trough case studying , this paper draws a conclusion that C2C knowledge exchange impacts customer perceptions of product / service value and customer ′ s word-of-mouth loyalty intension , but does not impact customer ′ s repurchase .

  12. 本研究利用SPSS和结构方程模型(SEM)对所得数据进行了分析验证主要结论有:(1)顾客期望对服务质量和顾客感知价值有正向的影响,而对顾客满意有负向的影响。

    This research utilizes SPSS and structural equation model ( SEM ) to analyze to the resulting data that prove the main conclusion is as follows ,( 1 ) Customer 's expectation has positive influence on the service quality and customer value , but negative influence on the customer satisfaction .

  13. 用户的感知价值与图书馆的服务导向

    Perceptive Value of the Users and Service Orientation of the Library

  14. 第三方物流服务企业顾客感知价值实证研究

    An Empirical Study on Third Party Logistics Enterprise Customer Perceived Value

  15. 最后,结合通径系数与因子负荷系数的具体数值,分析了影响顾客感知价值的主要因素及其特征。

    The factors and characteristics that influence perceived value are discussed .

  16. 中档女性服装顾客感知价值实证分析

    The Empirical Analysis of Perceived Values of Midrange Female Garment Customers

  17. 基于顾客感知价值正面比较的顾客满意分析

    Analysis about Customer Satisfaction basing on Customer Perceived Value Positive Compare

  18. 基于模糊积分的医疗顾客感知价值综合评价

    Comprehensive Evaluation of Medical Customer Perceived Value Based on Fuzzy Integral

  19. 服装消费市场中的顾客感知价值及营销策略

    Customer Perceived Value and Marketing Strategy in the Apparel Consumption Market

  20. 绿色产品顾客感知价值维度研究

    The Research on Dimensions of Customer Perceived Value of Green Products

  21. 顾客感知价值与品牌资产关系研究

    The Research of Relationship between Customer Perceived Value and Brand Equity

  22. 感知价值对购买意愿是否有一定影响?

    Whether does the perceived value impact on the purchase intention ?

  23. 生活方式、顾客感知价值对中国消费者购买行为影响

    Influences of Lifestyle and Customer Perceived Values on Chinese Consumer Purchasing Behaviors

  24. 从读者感知价值谈高校图书馆信息创新服务

    Discusses the University Library Information Innovation Service from the Reader Sensation Value

  25. 基于顾客感知价值的医疗服务管理研究

    Research on Medical Service Management Based on Customer Perceived Value

  26. 研究结果表示店铺形象对自有品牌感知价值有显著的正向影响。

    Results indicate that store image has positive effect on perceived value .

  27. 消费者奢侈品感知价值理论的发展、比较及展望

    The Development , Comparison and Prospect of Luxuries-Perceived Value Theory

  28. 绿色价值:顾客感知价值的新维度

    Green Value : A New Dimension of Customer Perceived Values

  29. 这些维度对顾客感知价值存在显著地正向影响关系。

    They have positive effects on customer perceived value .

  30. 基于顾客感知价值的图书定价方法研究

    Book Pricing Method Research Based on Customer Perceived Value