感知价值
- 网络Perceived Value;perceive value;customer perceived value;perceptive value
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基于感知价值的C2C网络购物评价体系
C2C Online Shopping Evaluation System Based on Customer Perceived Value
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因此,对某ISP的感知价值被认为直接影响对该ISP的总体满意度。
Therefore , it is believed that perceived value toward an ISP will directly affects overall satisfaction toward the ISP .
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结果,Netflix以一种不同的媒体消费方式改变了顾客感知价值的方式。
As a result , Netflix changed the way customers perceived value with a different approach to media consumption .
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本文正是突出展示C品牌仿古砖的特点,对影响顾客感知价值的因素进行了实证分析研究,探寻对C品牌仿古砖顾客来说具有重要意义的感知价值因子。
This paper is to highlight the C brand " antique brick ", the influence factors of customer perceived value of the empirical analysis , explore the antique brick customer perceived value factor is important for the C brand .
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类似的,Patterson和Spreng感知价值直接影响总体满意度。
Similarly , Patterson and Spreng found that perceived value directly affects overall satisfaction .
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在分析基于顾客感知价值的整合营销传播系统的复杂适应性基础上,构建多Agent模型,对单要素传播、多要素传播以及系统的优化进行计算机仿真,结果运行良好,支持了前文的研究结论。
By an analysis of complex adaptive of IMC system based on CPV , this dissertation establishes multi-agent model and simulate the interaction of one-factor and multi-factor communication and the optimization of system . The outcome proves the conclusion of this dissertation .
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本文通过对品牌忠诚理论系统的梳理和研究,总结出移动3G品牌忠诚的影响因素:品牌感知价值,品牌形象,品牌信任和转换成本。
The paper analyzed the brand loyalty theories and summarized the factors that influence the brand loyalty . Those factors are perceived brand value , brand image , brand trust and transferring costs .
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在此基础上,采用基于Lisrel统计分析软件的结构方程模型,综合分析了包括顾客信任、顾客感知价值等多个前置变量对服务忠诚度的影响,并建立了最终模型。
Basing on lisrel software , we analyze the relationships between prepositive variables and loyalty and finally establish SEM model .
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有关顾客参与和顾客感知价值的相关数据信度和效度良好,通过因子分析验证C2C模式下顾客感知价值的构成维度与预期相符。
The data reliability and validity about the customer participation and customer perceived value are well , and the dimension of customer perceived value coincide with the expectations in C2C model after factor analysis .
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考虑到平衡计分卡(BSC)的优点,本文建立了一个基于BSC的CRM有效性评价模型,该模型包含四个视角:客户知识、客户交互、客户价值、客户感知价值。
In this paper , we propose a customer-oriented evaluation model for evaluating the effectiveness of CRM based on balanced scorecard . The model involves four perspectives : customer knowledge , customer inactive , customer value and customer perceived value .
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通过实证分析得出结论:C2C知识交换显著影响客户对产品/服务的感知价值及客户口碑忠诚度;而对客户重复购买忠诚度的影响则不显著。
Trough case studying , this paper draws a conclusion that C2C knowledge exchange impacts customer perceptions of product / service value and customer ′ s word-of-mouth loyalty intension , but does not impact customer ′ s repurchase .
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本研究利用SPSS和结构方程模型(SEM)对所得数据进行了分析验证主要结论有:(1)顾客期望对服务质量和顾客感知价值有正向的影响,而对顾客满意有负向的影响。
This research utilizes SPSS and structural equation model ( SEM ) to analyze to the resulting data that prove the main conclusion is as follows ,( 1 ) Customer 's expectation has positive influence on the service quality and customer value , but negative influence on the customer satisfaction .
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用户的感知价值与图书馆的服务导向
Perceptive Value of the Users and Service Orientation of the Library
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第三方物流服务企业顾客感知价值实证研究
An Empirical Study on Third Party Logistics Enterprise Customer Perceived Value
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最后,结合通径系数与因子负荷系数的具体数值,分析了影响顾客感知价值的主要因素及其特征。
The factors and characteristics that influence perceived value are discussed .
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中档女性服装顾客感知价值实证分析
The Empirical Analysis of Perceived Values of Midrange Female Garment Customers
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基于顾客感知价值正面比较的顾客满意分析
Analysis about Customer Satisfaction basing on Customer Perceived Value Positive Compare
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基于模糊积分的医疗顾客感知价值综合评价
Comprehensive Evaluation of Medical Customer Perceived Value Based on Fuzzy Integral
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服装消费市场中的顾客感知价值及营销策略
Customer Perceived Value and Marketing Strategy in the Apparel Consumption Market
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绿色产品顾客感知价值维度研究
The Research on Dimensions of Customer Perceived Value of Green Products
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顾客感知价值与品牌资产关系研究
The Research of Relationship between Customer Perceived Value and Brand Equity
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感知价值对购买意愿是否有一定影响?
Whether does the perceived value impact on the purchase intention ?
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生活方式、顾客感知价值对中国消费者购买行为影响
Influences of Lifestyle and Customer Perceived Values on Chinese Consumer Purchasing Behaviors
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从读者感知价值谈高校图书馆信息创新服务
Discusses the University Library Information Innovation Service from the Reader Sensation Value
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基于顾客感知价值的医疗服务管理研究
Research on Medical Service Management Based on Customer Perceived Value
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研究结果表示店铺形象对自有品牌感知价值有显著的正向影响。
Results indicate that store image has positive effect on perceived value .
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消费者奢侈品感知价值理论的发展、比较及展望
The Development , Comparison and Prospect of Luxuries-Perceived Value Theory
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绿色价值:顾客感知价值的新维度
Green Value : A New Dimension of Customer Perceived Values
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这些维度对顾客感知价值存在显著地正向影响关系。
They have positive effects on customer perceived value .
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基于顾客感知价值的图书定价方法研究
Book Pricing Method Research Based on Customer Perceived Value