市场营销规律
-
根据市场营销发展规律和市场细分、目标市场、客户服务、价格管理等相关理论发展,提出铁路货运目标市场、大客户和定价机制。
It also brings forward the theories of rail freight target markets , customers and pricing mechanism relating to the law of development of market segmentation , target market , customer service and price management .
-
利用OLAP技术中的多维数据分析,对供电行业的营销数据进行多层次、多角度、全方位的分析,揭示电力市场和营销的内在规律。
This paper studies how to carry out multi-level , multi-angle and all-around analysis for external and internal data to disclose inherent discipline of electricity market and marketing by using the OLAP technology .
-
相比西方发达国家,中国市场营销的发育程度不高,企业驾驭市场的能力、对市场营销的规律和策略知识的认识不够。
Compared with the western developed countries , the development degree of China 's marketing is not high , much less the knowledge in marketing rules and strategy .