博物馆经济

享受博物馆&体验经济下的设计博物馆管理及运作

Enjoy Museum : the Management and Operation of Design Museum under the Experience Economy

从太平天国忠王府文物旅游开发看博物馆走市场经济之路

Museum Develops along the Road of Market Economy as Seen from the Exploitation of Cultural Relics Tour in the Mansion of Zhong King of the Taiping Heavenly Kingdom

最后，运用逻辑斯蒂数学模型，得出湖南省博物馆的年经济价值为1.075亿元，年社会价值0.975亿元，湖南省博物馆旅游的年总价值约为2.05亿元人民币。

Finally , the use of logistic mathematical model of the Hunan Provincial Museum to draw the economic value of 107.5 million RMB , the annual social value of 97.5 million RMB , Hunan Provincial Museum in the total value of tourism is about 0.205 billion RMB .

本文从分析我国博物馆经营管理的现状入手，指出博物馆在休闲经济背景下应进行创新，树立正确的经营观念，进行市场化经营管理。

The paper analyzes the status quos of operation and management of museums , indicating that in the Leisure Economy background museums should make renovation and build up proper ideas of operation and management .

博物馆引入市场营销理念与策略将有利于合理利用博物馆资源，发现市场机会，提高博物馆的经济效益和社会效益。

It helps to utilize museum resources rationally that the museum introduces marketing idea and tactics , discovering the market chance , improve the economic benefits of the museum and social benefit .