商业传播
- 网络commercial communication;Business Communication
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SNS社交网站是Web2.0时代网络新应用,打破了传统面对面的交流方式,将信息传播、娱乐与人际交往三者融为一体,蕴涵了巨大的商业传播价值。
SNS is a new Internet application of Web 2.0 era . It breaks the traditional face-to-face communication mode to integrate information dissemination , entertainments and interpersonal relationships , and it also Contains the great commercial communication value .
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其次,商业传播的扩大了少林禅武的知名度,使嵩山少林名扬海内外。
Secondly , the commercial communication expandes the popularity of Shaolin Zen and Wushu culture , and Songshan Shaolin Temple is well known home and abroad .
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最后对商业传播中合理运用丑元素效应提出几点建议,以供商榷。
A few advices on the utilization of ugly element effect are proposed .
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日本商业传播中的中国诉求
Market Communication in Japan : Appealing of China
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在个人表达、主流话语、商业传播之间,这部具有独立精神的纪录片从容找寻到了属于自己的平衡点。
It finally fond the balance between the personal expression , the mainstream discourse and the business spread .
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与前代相比,此时出现了商业传播的新模式。
Contrastive with the former dynasties , this dynasty witnessed the appearance of a new mode of commercial spread .
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略论商业广告传播效果与受众心理
A Brief Introduction to Effectiveness of Advertisement and Public Mentality
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同时,广告之类的文化创意行业也能从区域文化中汲取创新元素,让我国的商业文化传播呈现出更有竞争力的状态!
Meanwhile , the cultural creation industry trades such as advertisement can draw the creating elements from the regional culture to make the commercial cultural communication to be more competitive .
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分析认为,开放存取模式将不会取代商业数据库传播模式而成为中国学术期刊网络传播模式的主流。
The mainstream of network transmission mode , author thinks that the mode of open access won 't become the taking the place of the transmission mode of commerical database .
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茶肆的繁荣,说明茶叶已经成为社会大宗商品,茶肆还具有休闲娱乐和商业信息传播的功能。
The prosperous of the Teahouse , explained that the tea had already became the society bulk commodity , the teahouse also played a role in resting and recreating , as well as the function of disseminating commercial information .
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中国商业银行品牌传播研究
A Study in Brand Communication of China 's Commercial Bank
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从《夷坚志》看宋代商业信息的传播途径
A Discussion on the Way of Transmitting Commercial Information in Song Dynasty from Yi Jian Zhi
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商业化的传播媒介的这种过分简单化的观点从本世纪初的初级形式发展到了更为精致的形式。
The simplistic view of commercialized media continues in only slightly more sophisticated form from its origins early in this century .
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中国艺术研究院的贾磊磊认为,影视对文化的传播,我们应该找到一种经济的、商业化的传播方式,而不是将文化和经济剥离开来。
Jia Leilei with China Art Academy said we should link the education and film & tv industry more with economy , instead of separating them .
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该系统单机版便于商业销售和传播,网络版可作为学校、企业的教学和培训方式。
The stand-alone edition of the system is convenient for market sale and commercial spread , while the Network Edition can serve as a training mode of schools and enterprises .
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通过这一方面,还有助于揭示掌握着权力、商业和媒体传播的主要政治、经济和文化势力的具体策略及其性质。
In this regard , help to reveal the control of the specific strategies of power , commerce and media , the major political , economic and cultural forces and their nature .
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大众媒体的介入无限扩大了体育运动的传播空间,使体育运动在社会文化信息和商业信息的传播上发挥出了巨大的功效。
The connection of mass media and sports expand the space of communication immensely and continually . That 's make sports exert huge functions on the communication of culture information and business information .
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电视广告作为一种承载着产品商业性质的传播现象,它以其独特的广告符号和文化语境,制造了一个个消费主义的神话。
TV advertising , as a communication phenomenon , bears the commercial properties of products , which has made mythologies of consumerism one by one with its unique advertising symbols and culture context .
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第二,当代养生文化与权力、商业和媒体传播的紧密联系,使我们有可能通过对它的研究,进一步了解社会权力、商业和媒体传播的运行机制。
Second , the health culture and power , commercial and media of the close contact so that we may be through its research , better understanding of social power , commercial and media operating mechanism .
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但在与文化、商业与思想传播有关的领域中国仍明显落后于美国&所有重要领域都支持美国的全球的欢迎度,特别是在年轻人中间。
But China still scored substantially lower than the US in areas linked to culture , business and the spreading of ideas - all important areas for supporting US popularity globally , especially among young people .
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最后根据以上研究结果,笔者结合自身经历的社会实践,提出了商业终端营销传播情境作为一种可被营销人员运用的工具在应用过程中的战略层面的设计思路和战术层面的应用策略。
According to the above result of study finally , combine the social work of author 's one 's own experience , give good propose how to use commercial terminal marketing communicational situation as one marketing tool strategically and tactically .
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网络的种种优势使其成为一种具有巨大商业潜力的传播媒介,为网络广告的发展带来巨大的契机,为人们的生活和经济发展带来极大的变化。
All sorts of advantages of the network make network advertisement become a kind of media with enormous commercial potentiality , and provide the enormous opportunity for its development , bring the great change for people 's life and economic development .
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将竞技篮球的效能分为:休闲娱乐效能、竞技效能、商业效能、传播效能及发展效能五个层次,几个层次不是独立的,而是相互影响、相互依存的。
Will be divided into the efficiency of the game of basketball : recreational sporting performance and efficiency , effectiveness and efficiency of production and dissemination of the development of the five level , several of the hierarchy is not independent , but their influence , mutual dependence .
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在过去的一年里,他通过Facebook留言板和个人推特向朋友、商业伙伴和家人传播点滴智慧。
Over the past year he has been dispensing bits of wisdom to friends , business partners and family members via his Facebook wall and private Twitter stream .
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高尔夫网站是以提供商业服务和信息传播为主的交易型网站。
Golf site is to provide commercial services and information dissemination-based transactional web site .
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试论商业银行对外信息传播系统的构建
Establishing Outward Information Transmitting System of Commercial Banks
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消费者偏好研究应该是商业广告理性的传播导向。
The study of the consumer 's preference should be the communication orientation of rational commercials .
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特大型工商业城市在鼠疫传播中的地位相当重要,这与欧洲有很大的不同。
Big cities played a leading role in spreading the plague , which was different from the situation in Europe in the Middle Ages .
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商业广告的有效传播不仅体现在用户的有效覆盖率上,还体现在对媒体的创意性利用和设计上。
The effective transmission of commercial advertising is not only seen on the effective customer share , but also the utilization and design of medium .
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社会市场学方法提出以目标人群为中心的工作理念,借用商业市场技巧进行传播、教育和干预活动,达到改变行为的目的。
Social marketing applies commercial marketing methods to health communication , education and intervention with the consumer orientation attitude and achieves the goal of behavior change .