顾客价值

顾客价值驱动的CRM战略研究

Study on CRM Strategy Driven by Customer Value

此外，本文还构建了基于CVD顾客价值综合分析矩阵，并设计了顾客价值交付循环模式。

Lastly , it designs a customer value delivery circle .

基于市场的战略柔性是指公司产生配置和重新配置优越的顾客价值的实物期权（RealOption）的意图和能力。

Strategic flexibility based on market refers to the intention and ability which a company has when producing the real option to configure and reconfigure superior customer value .

伴随着E时代市场营销环境的变化，人们对顾客价值的认识逐步深入，制造业的营销核心随之发生转移。

During the change of marketing environment in E time , entrepreneur more and more understand the value of customers and shift the marketingorientation accordingly .

本论文通过对国内外的顾客价值、流程再造理论的学习及研究，并借鉴相关模型进行X基金管理有限公司的业务流程优化。

In this paper home and abroad through customer value , process reengineering theory of learning and research , and draw the relevant model X Fund Management Co. , business process optimization .

运用SPSS统计分析软件，对回收问卷的数据进行了整理分析，得出了几种服务营销策略对顾客价值存在不同程度的影响，验证了我们之前的论述。

Using SPSS to collate and analyze the data from recovery questionnaires , concluded the different impact to customer value among several marketing strategy services .

本文通过对中国电信3G业务进行实证研究，力图通过对相关顾客价值进行研究，来提升中国电信相关业务的竞争优势，同时为其他相关实体的决策提供参考。

The author intends to promote the competitive advantages of related services of China Telecom through research on customer values , and provides useful advices to other parties .

针对现有方法的缺陷，提出一种新的面向顾客价值的业务过程改进方法（CVO-BPI）。

For mending the old methods , the customer value oriented business process improvement method ( CVO-BPI ) is put forward .

这就是，基于企业价值链和价值分析法的企业产品价值管理，基于顾客价值链的顾客价值管理，以及基于SA8000标准的企业社会价值管理。

In summary , it ′ s the management of enterprise product value based on enterprise value chain and value analysis , the management of customer value based on customer value chain , and the management of enterprise society value based on SA8000 .

第二章主要阐述顾客价值的概念及其内涵。

Chapter two explains the concept and intension of customer value .

旅行社营销中的顾客价值探析

An Exploration of the Customer Value in the Travel Agency Marketing

论顾客价值导向的营销文化塑造

Discussion on Creating Marketing Culture of Taking Consumer Value as Guide

论等总顾客价值与等总顾客成本

On Constant Total Customer Value and Constant Total Customer Cost

顾客价值创新战略：原理、模式与流程

Customer Value Innovation Strategy : Principle , Model and Process

基于顾客价值理论的物业管理企业经营战略

Marketing Strategy of Property Management Enterprises Based on the Owner 's Value

顾客价值驱动的需求状态转移知识模型研究

The Model of Transferring Demand Situations Based on Customer Value

论高职院校实施顾客价值管理的必要性

The Necessity of Customer Value Management in Higher Vocational Colleges

在第3章介绍了顾客价值的评估模型。

The evaluation model of customer value is introduced in Chapter 3 .

产品的顾客价值及需求强度分析

Analysis of customer 's value and demand intensity of product

第二部分，顾客价值与企业利润的相关关系分析。

The second analyzes the relation between customer value and enterprise profit .

同时，不同类型的顾客价值之间也互相影响。

And there are relationships among different dimensions of customer value either .

基于顾客价值为中心的战略探讨

According to the Customer Value Explore into the Central Strategy

电子商务模式下顾客价值度量模型的构建及应用

Research on Application and Measurement Model of Customer Value under E-Commerce Pattern

顾客价值理论成为市场营销管理理论的最新发展，也成为企业竞争优势的新来源和企业发展战略的重要内容。

Customer Value theory is latest development of marketing management .

基于顾客价值理论的房地产营销策略研究

Study on Strategies of Real Estate Marketing Based on Customer Value Theory

顾客价值理论导向产品概念设计的整合研究

The Integrated Study of Customer Value Guiding Product Concept Design

顾客价值创造中企业公众媒体使用策略的研究

Application Strategy of Enterprise Public Media in Customer Value Creation

基于客户联盟的顾客价值创新流程重塑研究

Research on restructuring of customer value innovation process based on corporate-customer alliance

市场导向下的顾客价值测量方法研究

A Study of Customer Value Measurement Based on Market Orientation

坚持以“市场为中心”，追求顾客价值。

Adhering to the " market center " and to pursue customer value .