顾客关系管理

进一步讲，现有的学术著作和顾客关系管理的实际应用均没有明确指出，执行一个成功的顾客关系管理过程到底需要作些什么。

Furthermore , the both the existing academic literatures and CRM applications fail to point out what on earth is needed to implement CRM process .

同时，在再造过程中大量运用了顾客关系管理及信息系统建设的思想和方法，体现了各管理技术的相互支撑与融合。

The thoughts and methods of CRM and MIS are used in the process of BPR , which embodies the upholder and amalgamation of those management techniques .

顾客关系管理（CustomerRelationshipManagement，CRM）是营销市场的热门话题。

Customer Relationship Management ( Customer Relationship Management , CRM ) is a hot topic in marketing .

顾客关系管理（CRM）是在电子商务时代提高顾客忠诚度的有效手段。

CRM is the effective way to strengthen customer loyalty in the era of E-commerce .

本论文的研究对象即是企业如何利用顾客关系管理（CRM）提高顾客忠诚度。

The objective of the thesis focuses on strengthening the loyalty of customers through CRM .

其间重要的是SONY公司的顾客关系管理系统（CRM）。

The investigation places the emphasis on SONY 's customer relationship management ( CRM ) .

顾客关系管理（CRM）是集现代管理理念、商务解决方案、应用软件系统三位一体的现代管理手段。

CRM is an modern management system which comprise modern management concept , business solving proposal , application software .

网络企业在顾客关系管理方面存在的问题主要是企业经营理念落后、CRM技术不到位、人才缺乏等造成的。

The main existing problems result from the lagging management idea and technology as well as lack of talents .

基于顾客关系管理理念的CRM产品现已成为国内外企业重建竞争规则的新视点。

According to the concept of customer relationship management , CRM has now become the popular vision for all enterprises .

成立于1997年的飞翱是专为跨国公司和行业先锋提供外包呼叫中心和顾客关系管理（CRM）解决方案的先驱者。

Founded in1997,800 TeleServices are a leading provider of outsourcing customer contact services and Customer Relationship Management ( CRM ) solutions to multinationals and industrial leaders .

本论文主要解决的问题是如何把Web呼叫中心方式应用到企业的协同中去，以便于企业更好地提高对客户的服务水平，实现顾客关系管理，来加强企业在市场上竞争力。

This thesis mainly solves the problem that how to apply the web call center in collaboration of corporation . And corporation will increase the level of service for clients , carry out client relationship management , enhance enterprise competition in the market .

由于CRM（顾客关系管理）开始转向价值创造的新水平，企业也需要一个新的战略能够从CRM整个价值链上运用操作、分析和协作的手段对顾客形成一个统一的见解。

For CRM to take to the new level of value creation , businesses require a strategy that creates a unified view of customers from the perspectives of operations , analytics and collaboration along the entire customer relationship management value chain .

汽车制造企业顾客关系管理理论的应用研究

The Applied Research of the CRM Theory in Auto Manufacturing Enterprise

品牌资产如何驱动顾客关系管理绩效&基于分解法视角的实证研究

Study of the Relationship Between Brand Equity and Management Performance of Customer

营销管理新视点：顾客关系管理

A Fresh viewpoint of marketing management : Customer Relationship Managment

六地企业顾客关系管理现状调研报告

The Investigation Report Of Customer Relation Management in Six Areas

顾客关系管理系统中数据库营销的应用研究

Study on the application of database marketing in customer relationship management system

顾客关系管理应用于会计师事务所审计品质之研究

The Study of Audit Service Quality in Accounting Firms with Customer Relationship Management

即非核心业务外包、扁平化管理、多层次的顾客关系管理。

As non-core business outsourcing , customer relationship management .

关系营销中顾客关系管理的研究

Research on the Customer Relationship Management of Relationship Marketing

服务企业顾客关系管理研究

Study on Customer Relationship Management in Service Enterprise

中式餐饮连锁发展之我见&人力资源及顾客关系管理

On How to Develop Chinese-style Restaurant Chain & Human Resources and Customer Relationship Management

顾客关系管理过程对企业营销绩效影响的实证研究

The Empirical Study of the Influence of CRM Process on the Marketing Performance of Enterprise

关系营销理论与顾客关系管理

Relationship Marketing & Customer Relationship Management

现代意义的顾客关系管理的核心思想就是与顾客建立学习型关系，提高顾客的忠诚度。

Its core idea is to strengthen the loyalty by building the relation of learning style .

顾客关系管理初探

The Study On Customers Relationship Management

它的研究为顾客关系管理提供了一个新的视角。

The research on brand community has offered a new visual angle for customer relation management .

不确定环境下的顾客关系管理

Customer Relationship Management in Uncertainty Environment

品牌资产与顾客关系管理绩效&基于中国消费者视角的公司声誉的双重角色剖析

Brand equity and customer relationship performance : The dual roles corporate reputation in perspective of China customers

在此基础上，本文提出基于能力的顾客关系管理研究框架。

Accordingly , the paper puts forward a research framework of CRM which is based on competence .