自有品牌

自有品牌跟代工有什麽不同？一家公司做自有品牌或做代工会有什麽不同？

What are the differences between OBM and OEM ? What are the differences for a company if it does OBM or OEM ?

自有品牌（PB）的出现，是零售商开始走向成熟的表现，是零售商对抗制造商的重要武器。

The emergence of Private Brand ( PB ) shows retailers have began to mature , and Private Brand become an important weapon of the retailers against the manufacturer .

这一系列的产品比所有其他超市的自有品牌都要便宜得多。

This range is substantially cheaper than any of the other own brands available .

乔丹自有品牌的运动衫、T恤衫和帽子系列将于今年圣诞节上市。

Jordan 's own-label collection of sweatshirts , T-shirts and caps will be available this Christmas .

大通为英国航空公司和丽思卡尔顿酒店等旅游相关公司提供了自有品牌的芯片卡。

Chase offers a chip - enabled card under its own brand and several others for travel-related companies such as British Airways and Ritz-Carlton .

PB（自有品牌）是现代零售业发展的一个重要趋势。

Modern retail trades are developing towards private-label brands ( PB ) .

H公司着力在于发展自有品牌的家电业务，其中液晶电视产品是其核心业务之一。

H company focus on branding Home appliances , LCD TV is one of their most competitive product .

从mg罗孚（mgrover）收购了品牌和技术后，上汽还制造mg自有品牌的汽车。

SAIC also makes mg own-brand cars after acquiring brands and technology from MG Rover .

沃尔玛每年大约花1000亿美元采购自有品牌商品，如FadedGlory和George品牌服装，以及GreatValue食品及家庭用品。

It spends about $ 100bn on purchasing private label products such as its Faded Glory and George brand clothing , or its Great Value food and home products .

在此基础上，本文构建了我国OEM企业自有品牌创建模式。

On this basis , this paper built an model of OEM enterprises create brand in our country .

他表示，当经济衰退来临时，wholefoods自有品牌的增幅曾攀升至全国性品牌的4倍，后来放缓到更为正常的2至2.5倍。

As the recession hit , Whole Foods private brands growth rose to four times the rate of national brands , he said but had slowed to more normal rates of 2-2.5 times larger .

夏普五分之三的销售额来自lcd和音像部门，包括自有品牌的lcd电视机和其他产品。

Sharp derives three-fifths of its sales from LCDs and its audio visual division , which includes its own-brand LCD TVs as well as other items .

不但生产自有品牌的全系列打印机耗材，还大量为客户OEM色带、墨盒、硒鼓等产品。

We not only produce full series printer consumables in our brand but also the OEM order are also warmly welcome .

美国零售商百思买（bestbuy）就是一个绝佳的例子：该公司正设法重新进入中国市场，此前，该公司在中国的自有品牌门店曾不光彩地遭遇失败，今年已全部关闭。

Best buy , the US retailer , is a perfect example : it is looking for a way to re-enter the Chinese market after failing ignominiously with its own-brand stores , which were closed this year .

如今，该公司旗下有大约350家销售自有品牌StellaLuna和WhatFor的店铺。

Today , the company has about 350 Stella Luna and What For stores .

曾为其它品牌代工生产的HTC，销售自有品牌产品的时间不过四年。

Once a contract manufacturer for other brands , HTC has been selling its own-branded devices for just four years .

该公司表示，它将利用先进的DNA测试技术，来鉴定其自有品牌的草本保健品中所用植物的真假，并且大量测试常见的过敏原，比如坚果、大豆和小麦等等。

The company said it would use advanced DNA testing to authenticate all of the plants that are used in its store-brand herbal supplements , and extensively test the products for common allergens like tree nuts , soy and wheat .

进而讨论了达到良好顾客服务水平的基本策略，如建立SCM系统、施行自有品牌战略等。

At last the paper discusses the basic tactics of achieving excellent level of serving customers , such as setting up SCM system , performing the strategy of own brand , etc.

家乐福（Carrefour）根据当地消费者的价格敏感度调整店内产品价格，同时提供一系列定价较主要品牌低20%左右的自有品牌产品。

Carrefour adjusts prices in stores according to local price sensitivities and offers a line of private-label products priced at about 20 per cent below main brands .

冠捷的电脑显示器多数出售给大型电脑制造商，包括美国的戴尔（Dell）和惠普（HP）以及中国的联想（Lenovo）。这些电脑制造商再以自有品牌出售给顾客。

Most of its computer monitors are sold to large computer makers including Dell and HP of the US and China 's Lenovo , which sell them on to consumers using their brand names .

公司自有品牌GJT电容产品及超级电容器已广泛得到大部份知名客户的认可及欢迎。

Now the capacitors with own brand GJT and deputized has been acknowledged by most popular customers .

当前的潮流是第二职业、DIY、零售商的自有品牌、一美元商店、自己保养现有汽车、缩小住房面积需求以及宅在家里。节俭之风将继续大行其道。

The trend towards second jobs , do-it-yourself , private labels , dollar stores , maintaining your existing vehicle , downsizing property needs , cocooning and frugality will continue unabated .

广野以「KY」自有品牌行销全球，随着市场版图逐步扩大，1988年成立广野贸易，加强拓展国际行销。

Hirono to " KY " own brand marketed around the world , as the market gradually expanded the territory , established in1988 Hirono trade , strengthen and expand international marketing .

今年就自有品牌还将推出几个新型号，包括MG6经济型，荣威顶级和荣威SUV。

It will soon introduce several new models of its own brands this year , including the MG6 compact , Roewe A-class model and the Roewe SUV .

以及在发展战略目标下的经营策略：产品策略、自有品牌和OEM两条腿走路策略、市场营销策略、企业文化策略、企业信息化策略等竞争、经营策略。

They are strategic agreement , strategic reform management and human resource management , and its products strategy , its own brand , OEM strategy , marketing strategy , enterprise culture strategy , enterprise information strategy by means of strategic evaluation .

私营汽车制造商吉利（Geely）在今年第一季度的自有品牌销售同比下降40%。该公司最出名的是从福特（Ford）手中收购了沃尔沃汽车公司（VolvoCars）。

In the first quarter , Geely , the private sector carmaker most famous for its purchase of Volvo Cars from Ford , saw sales of its own-brand vehicles fall by as much as 40 per cent over the same period a year earlier .

总检察长办公室测试了78瓶现在热销的自有品牌草本保健品，分别在纽约州各处十几家沃尔玛、塔吉特、沃尔格林和GNC门店购得。

The attorney general 's office tested 78 bottles of popular , store-brand herbal supplements that it purchased at a dozen Wal-Mart , Target , Walgreens and GNC locations across New York state .

现在尚没有关于艾琳·兰黛（AerinLauder）的新监管文件，43岁的艾琳是简的姐姐，她是雅诗兰黛的风格暨形象总监，并且是自有品牌Aerin的董事长。

No new SEC filing for her older sister Aerin , 43 , who is the company 's style and image director and is chairman of her own brand Aerin , has popped yet .

上网本领域的先驱企业华硕（asus）今年2月就着手准备打入电子书阅读器市场，它计划最早在今年年底生产出第一款自有品牌的电子书阅读器。

ASUS , the netbook pioneer , began preparations to enter the e-reader market in February , and plans to have its first , own-branded model ready by the end of this year at the earliest .

自去年推出首款通过商业渠道在全球发售的超低价电脑eeepc后，华硕自有品牌的销售得到了促进。

The company received a boost to its own-brand sales following the launch last year of the eeepc , the first ultra low-cost notebook sold through commercial channels worldwide .