神经营销学
- 网络neuromarketing
神经营销学-
神经营销学（neuromarketing）的理念正在影响着营销实践的前沿。
Neuromarketing insights are influencing marketing practice at the edges .
-
神经营销学通过直接收集大脑的数据，来研究产品的哪些方面和哪些市场营销活动能够让客户产生正面的反馈。
Enter the emerging field of neuromarketing - using data gleaned directly from the brain to discover what aspects of a product or marketing campaign generate a positive response , and why .
-
林德斯特伦显示专门从事神经营销学的研究。在研究中，他给接触广告的消费者连上仪器检测他们的大脑活动，出汗反应和面部肌肉震颤等情绪变化标记。
Lindstrom is a practitioner of neuromarketing research , in which consumers are exposed to ads while hooked up to machines that monitor brain activity , sweat responses and flickers in facial muscles , all of which are markers of emotion .