皇冠伏特加

因此，帝亚吉欧指出，其中较为突出的是皇冠伏特加，该品牌失去了部分市场份额，因为公司想保持其定价能力，并以此打击其对手。

As a result , Diageo says Smirnoff in particular lost some market share as the company wanted to maintain pricing power against its rivals .

子弹波旁威士忌、唐胡里奥和价格较高的尊尼获加威士忌都很畅销，而皇冠伏特加和摩根船长朗姆酒的销售则面临压力，因为部分消费者转而购买价位更低的酒。

Bulleit , Don Julio and the higher priced Johnnie Walker Scotches sold well , while Smirnoff and Captain Morgan rum were pressured as some consumers traded down to lower priced spirits .

在北美市场，报告中净销售额约7%的下滑源于伏特加品牌销售的不景气：该报告显示，皇冠伏特加和诗珞珂伏特加销售额下滑，而坎特1号伏特加的需求与去年持平。

In North America , reported net sales dropped 7 % due to weakness from the company 's vodka brands : Smirnoff and Ciroc reported sales declines while Ketel One demand was unchanged from the prior year .

斯米诺（红牌）伏特加又称为皇冠伏特加，雄居世界首席伏特加之位置，全球销售达一千五百万箱，超出第二位达一千万箱。

Simi Nuo ( red card ), also known as Smirnoff vodka , vodka ranks the world 's principal location , the global sales of over fifteen million boxes , up to ten million out of the second box .

这家总部位于伦敦的集团也生产皇冠（Smirnoff）伏特加和健力士（Guinness）啤酒。该公司进入中国市场较晚，目前正在追赶法国的保乐力加（PernodRicard）。

The London-based group , which also makes Smirnoff vodka and Guinness , was a late entrant into China where it is playing catch-up to France 's Pernod Ricard .