尾数定价
- 网络odd pricing;mantissa pricing;Tail Pricing;odd-ever pricing
尾数定价-
我国企业在近20年中常用的一些心理定价策略有：尾数定价法、声望定价法、招徕定价法等。
In recent twenty years , there have been some psychological pricing tactics commonly used by the native enterprises , which include odd pricing , prestige pricing and touting pricing , etc.
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我在一篇文章中读到，超市正放弃以99便士作尾数的定价，转而选择整数价，因为这会让商品价格看上去更低一些，也体现出一种更诚实的商业行为。
I read that supermarkets are abandoning the 99p price point in favour of a round pound as this makes the products appear cheaper and reflects a more honest business practice .