品牌回忆

  • 网络brand recall
品牌回忆品牌回忆
  1. 结果表明:(1)儿童的广告品牌意识的发展始于11岁;品牌再认能力发展比品牌回忆能力发展要早;

    The results indicate that : ( 1 ) childrens'brand advertising awareness develops approximately at the age of11 , with brand recognition earlier than brand recall ;

  2. 实验的研究结果表明:完全植入和相似型植入比轻微缺失植入更容易唤醒受众对品牌名称的回忆。

    The result of the experiment indicates that complete placement and similarity placement induce higher levels of brand recall than mild fragmented brand name .