品牌基因

决定品牌名称的关键基因是文化的底蕴。

The key factor that decides the brand lies in the cultural details .

产品识别系统把品牌优良的产品基因延续、传承，使品牌与顾客从心理上更紧密的联系在了一起，提高了顾客的忠诚度。

Product identification systems of the brand with excellent products of genetic continuity , tradition , the brand with customers psychologically more closely together to improve customer loyalty .

服装品牌需要找到最适合品牌文化的基因重点进行构建，这样才能符合品牌内涵，给人留下深刻的印象，也较容易获得成功。

Brands need to find the most suitable clothing brand culture focused on genes to build , so as to meet the brand content , giving the left a deep impression , are more likely to succeed .

核心识别是持续的、相对恒定的品牌精髓的表现，是品牌的基因，规定了品牌延伸发展以及品牌传播的基本信息，并代表了一个品牌最中心、最稳定的要素。

Core identification , the indication of the relatively constant essence of a brand name , is the name 's " gene ", defines the extended development and the basic information of the brand and represents the most central and stable factor of it .

这是因为优势的品牌是一件无价的艺术品，而优势品牌基因是成就其无价的因子。

It is because the advantages of brand as a priceless art , only can be achieved by the advantaged brand genes .