歌词瓶
歌词瓶
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可口可乐(Coca-Cola)利用微信内置的二维码扫描器,在中国发起了歌词瓶活动。
Coca-Cola tapped into Weixin 's built-in reader for QR codes , two-dimensional bar codes , to start its Lyric Coke campaign in China .
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负责这次营销活动的公司安索帕(Isobar)称,自5月开始以来,可口可乐歌词瓶已经带来了超过30亿的点击量。
Since its start in May , the Coke campaign has generated over three billion views , according to Isobar , the company responsible for the campaign .