市场营销信息系统

市场营销信息系统（Marketinginformationsystem，MIS），是指一个由人员、机器和程序所构成的相互作用的复合体。

Marketing information system ( MIS ) is a complex consisting of person , machine and program interacted between each other .

铁路客运市场营销信息系统初探

Primary Study of Marketing Information System for Passenger Transport

浅论现代企业的市场营销信息系统

Discussion on Marketing Information Systems of Modern Enterprises

现代市场营销信息系统探讨

A Probe Into Modern Marketing Information System

卡尔拉：我取得了市场营销和信息系统专业的本科学位。

Karla : I graduated with a degree marketing and information systems .

用于金融、生产、库存、财务、市场营销和分销得信息系统。

Emphasis on using managerial accounting data in executive planning and control .

文章第一部分首先概述了现代市场营销的定义、变革以及市场营销与现代物流的共赢关系，然后概述了如何创建市场营销信息系统以及市场营销信息系统的定义、目标、特点和结构等。

The first part of this paper shows the definition and reformation of marketing as well as the inter-beneficial relationship between marketing and logistics , and this paper next to introduces how to setup the marketing information system and its definition , objectives , characters and structures , etc.