品牌定位策略

房地产企业市场定位策略包括产品定位策略、品牌定位策略和企业战略定位策略。

The market positioning strategy of real estate include product positioning strategy , brand positioning strategy and the enterprise strategy .

试论品牌定位策略

Tactics of Conflict On Brand - positioning ON ADVERTISEMENT POSITIONING

藉由品牌定位策略，增加顾客的忠诚度。

The affiliation by the brand localization strategy , increases customer 's loyalty .

医药产品的品牌定位策略

The Tactics of Brand Positioning of Pharmaceutical Products

办公室降龙十八掌试论品牌定位策略

Office strategies On Brand - positioning

笔者根据自己多年学习与调查研究总结出自己的观点，以品牌定位策略为切入点，分析研究普洱茶的品牌定位问题，希望能够满足普洱茶企业在品牌建设上的需要。

Based on the investigation and study , I sum up my own point of view by brand orientation strategy , analysis and study of Pu ' er Tea brand positioning problem and hope to satisfy Pu ' er Tea enterprises on the way of the brand construction .

杭州段运河品牌定位及传播策略初探

Brand Positioning and Communicational Measure Research of Hangzhou Grand Canal Paragraph

品牌的文化定位策略。

Tactics of brand culture localization .

房地产企业品牌定位方法与实施策略研究

The Strategy Research of Position , Actualization in Real Estate Enterprise 's Brand

第五章：从策略层面上详细介绍了品牌定位，包括品牌定位策略的原则和类型以及如何成功实施品牌定位策略。

In chapter five , brand positioning is introduced in detail from the tactical layer which covers the principles and types of brand positioning tactics as well as how to carry out the tactics successfully .

第四部分重点介绍了园林景观企业品牌营销战略中的品牌定位策略、产品策略、塑造品牌形象策略与企业对市场的应变策略；

The forth section introduces brand orientation strategy , product strategy , shaping brand strategy and emergency responding strategy in corporation brand marketing strategy .

为提升中国自主品牌汽车的品牌力，文章从品牌定位策略、渠道构建策略以及品牌国际化策略3个方面进行了阐述。

The article discusses the issue from three aspects such as brand positioning strategies , channel construction strategies and brand internationalization strategies to promote the competitiveness of China 's self-owned brand vehicle .

企业应转变观念，制定满足顾客体验的品牌定位战略，实施突出顾客体验的品牌定位策略，打造知名品牌。

Enterprises should transform their ideas , and make strategic plan for brand orientation to meet the needs of customs experiences to make the brand famous .

现阶段我国企业在品牌产品的开发过程中通常注重品牌的定位及策略，较少涉及品牌文化的开发及利用。

The present stage our country business enterprise usually pays attention to the fixed position and strategy of the brand in the development process of the brand product , involving the development and the exploitation of the brand culture less .

文章运用STP（市场细分、选择目标市场和市场定位）策略分析零售企业自有品牌定位的基础，从消费者心智、品牌差异点和零售业态调整三个方面阐述零售企业自有品牌的定位策略。

The paper analyzes the fundamental factors of market positioning of private brands of the retail enterprises with STP tactics . And then it discusses the ways of the private brand positioning from aspects of consumer mentalities , differences between brands and the adaptation of the retail industry .