本文对品牌创建的意义与策略进行了系统的分析，并从品牌定位、品牌知名度的打造、品牌培育及品牌延伸四个方面阐述了个人对品牌创建的认识。
This paper analyses the significance and strategy of brand establishment , stated personal understanding of brand establishment from four aspects as brand orientation , brand popularity , brand cultivation and brand extension .
品牌定位度