市场选择矩阵
市场选择矩阵-
在以上分析的基础上，逐步深入地运用SWOT分析法和市场选择矩阵两种战略分析工具，做出了X企业关于产品发展和市场发展战略选择，形成了X企业中东部非洲市场发展战略。
The thesis progressively applied the two strategy analysis methods , i.e. SWOT analysis method and Market Selection Matrix , to select the product development and market development strategy of X company before it finally establish the X company development strategy in central and east Africa based on these findings .