消费者社会化
- 网络consumer socialization
消费者社会化
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消费者社会化因素对青少年广告态度的影响
The Impact of Consumer Socialization Variances on Young Adults Attitude toward Advertising
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基于决策型态的青少年消费者社会化影响因素
Influencing Factors of Adolescent Consumer Socialization Based on Decision-Making Style
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通过对730个有效样本的研究分析发现,消费者社会化主体,如家庭、同伴、媒体和学校对青少年广告态度具有重要的影响。
This article studies the impact of consumer socialization variances on Chinese Young Adults ' attitude toward advertising .
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消费者问题是与社会化大生产相伴生的,是市场经济下的必然产物。
Consumer problem came into being at the same time with large – scale social production ; it is the certain result of market economy .