店铺营销

无店铺营销当中，最重要、最具爆发力和发展前景的一种形式叫互惠式合作。

Among the various forms of non-store marketing , mutually-beneficial cooperation is the most important , explosive and promising .

电视购物是一种利用电视、互联网、导购刊物等渠道为顾客传达商品信息，消费者通过电话或互联网进行订购并接受配送到家服务的无店铺营销模式。

The TV shopping is a non-store marketing mode , it use television , internet , shopping guide and other publications to convey product information for customers , consumers ordered by phone or internet and receive home delivery services .

第四章里本文结合多年在店铺营销的实际体会，提出几个可以持续在文化营销过程中不断循环应用借以研究消费者的文化潜在需求的方法。

In the fourth chapter of the paper , the author suggested several means for the research of the potential culture requirements by tea consumers based on many years of practices on shop marketing . These means could be circulated used in the tea cultural marketing .

传统的零售业和批发业开创了“无店铺网上营销”的新模式；

Traditional retail business and wholesale business open the new mode of " online marketing " of " having no shop ";

本文正是通过研究论述淘宝网的发展历程，重点阐释了淘宝网女装店铺的营销策略和手段，并通过具体的案例进行分析。

This paper is discussed through research on the development of dragons , explained the dragons dress shop marketing strategies and methods , and through a specific example analysis .

博客代言人策略是一种适于C2C网络店铺特点的营销策略，最后附之以案例说明实施方法。

This paper renders appropriate marketing strategy & blog spokesman strategy for C2C according to its characteristics .

利用产品定位、店铺特色、营销策划的具体手段，形成自己的企业文化。

Use product positioning , store characteristics , specific means of marketing planning , forming our own corporate culture .

少有学者对服装店铺的视觉营销进行研究，更少涉及从消费者购买行为来研究分析品牌认知对消费者购买决策所起的作用。

Less was studied about VMD of fashion stores , and the impact of brand awareness on customer purchase decision from customer buying behavior .