品牌形象塑造

在品牌形象塑造和推广上有着丰富独到的经验。

In shaping and promoting brand image , has abundant unique experience .

浅谈医院品牌形象塑造之标识导向系统设计

Discussion about the Design of Hospital Way-Finding System in Hospital Brand Shaping

论现代图书馆品牌形象塑造

On Trademark and Image Shaping of Modern Library

因此，企业品牌形象塑造具有十分重要的战略意义。

So , molding the surging brand image has important strategic meanings to enterprises .

基于消费心理的文化品牌形象塑造研究

Researches That Are Based on Customers ' Psychology and Aimed to Shape Cultural Brand Images

品牌形象塑造的五个阶段

Five Stages in Moulding of Brand Figure

产品包装与品牌形象塑造

Product packing and brand image-building

利用品牌形象塑造流程结合问卷调查结果，笔者探讨了塑造新疆边境旅游购物区域品牌形象的途径。

Using the brand image-building process and the survey results , the author studied of the regional image-building channels .

有意味的形式&标识导向系统形态诌议浅谈医院品牌形象塑造之标识导向系统设计

The Significant Form , the Research on Logo Guidance System Discussion about the Design of Hospital Way-Finding System in Hospital Brand Shaping

企业层面动因是企业品牌形象塑造能为企业提供实益性价值；国家层面动因是企业品牌形象塑造能体现良好的国家形象。

In the aspect of country , I propose that the brand image is a kind of representative of national images in the country .

大学品牌形象塑造还应加强向大学公众的形象宣传，除传统媒体外，更应注重非传统媒体的利用。

In the process of brand-establishing of university , publicity of university image should be enhanced to university population by means of traditional media as well as non-traditional ones .

民办高校品牌形象塑造是一个涉及诸多因素，其塑造过程中的问题还有待于在后续研究实践中进一步探索及完善。

Private Colleges brand image is a lot of factors involved , the problem has yet to be shaping process to further explore and improve the follow-up study practice .

五是提出了湖南中烟品牌形象塑造以及芙蓉王和白沙的服务终端识别系统设计和包装设计。

The fifth is that brand image-building of UNANTIC and the design and packaging design of identification system of the service terminal of " Furongwang " and " Baisha " are raised .

营销活动是企业进行市场推广、品牌形象塑造的重要手段，因此营销活动与企业绩效的关系研究也一直被学术界所重视。

Marketing activities are one of the main means to build brand image and promote products , therefore , the relationship of marketing activities and enterprise performance has been valued by the researchers for a long time .

网络广告不仅有助于产品促销，而且有助于企业和产品品牌形象塑造，将在未来成为最重要的媒体之一，因此应从战略上重视并运用网络广告。

Network advertisement which not only helps promotion but also shapes brand image of enterprises and their products will become one of the most important future media . Network advertisement should strategically be paid attention to and used .

对企业品牌形象实施塑造后，还需要对其进行跟踪调查，即进行品牌形象塑造的绩效评估。

Finally , I evaluate the performance of enterprises ' brand image-building in qualitative and quantitative aspects .

其中品牌形象的塑造是品牌经营的重要内容。

Brand image which is complicate system and a long term task is the important part of branding .

品牌形象的塑造是一个复杂的系统工程，需遵循一定的指导原则和塑造程序。

The brand image is a complicated systematic project , need to follow certain guiding principles and shaping the program .

而采用与其他同类产品相同的广告手法，只会增加消费者和观众的反感，不利于产品品牌形象的塑造。

And use with other similar products of the same advertising campaigns , will only increase consumers and viewers , go against the product brand image .

建设具有远程开放教育特色的虚拟校园文化对于电大内在凝聚力的增强和品牌形象的塑造具有重要意义。

It 's significant for the Radio & TV University to construct virtual campus culture which can strengthen its internal cohesion and form its brand identity .

随着经济社会日新月异的发展完善和信息技术在社会生活中地位的日益凸现，越来越多的企业开始把目光转向对自身品牌形象的塑造上。

With the remarkable development of economic society and the significance of information technology , more and more enterprises begin to pay much attention to the molding of their own brands .

通过本文的论述和分析可以得出：企业合理，有计划地开展整合营销活动，对企业品牌形象地塑造和市场业绩的达成都有较积极的推动作用，有利于企业长期稳定地发展。

Consequently , the reasonable and well-planned Integrated Marketing Communication is helpful to the enterprises ' long and stable development , which actively promotes the formation of enterprise brand image and the realization of marketing achievements .

最后通过对汉字传统艺术的综合整理，发掘在中国品牌形象的塑造中，汉字强大的视觉识别属性和传统艺术文化的符号性，为企业注入了更多的本土化个性化色彩。

The final adoption of the Chinese traditional arts to consolidate , to explore the shaping brand image in China , the Chinese characters a strong visual identity attributes and symbols of traditional arts and culture , in order to infuse more localized personalized color .

品牌形象的塑造在这时面临的问题是如何在目前企业所掌握的技术、工艺等生产平台上确立明确的产品形象特征和如何对这些特征进行适当的延续使用以提高产品形象的持续识别。

Now , the problem of shape product image is : In the current skill and technology production platforms , How to establishment the specific characteristics of it . And how to continuous and appropriate use of these characteristics for enhance the ability of product identify .

旅游饭店品牌经营及形象塑造战略研究

Study On Management of Brand and Portray Image of Tourist Hotel

浅谈品牌视觉形象的塑造

Designing of Brands ' Vision Image

本文的讨论对青岛地区家电企业品牌原产地形象的塑造有借鉴作用，并提出了本文研究的不足和今后进一步的研究方向。

This discussion of Qingdao enterprise marketing strategies appliance reference and made a deficiency of this study and further research directions .

新兴产业&城市旅游业在城市品牌竞争和形象塑造方面备受瞩目，定位于城市旅游业已成为诸多城市提升竞争力的依托之一。

The newly arisen industry-city tourism industry enters the competition of city brands and became the star of building the image of the city , many cities have relied on city tourism to promote its competition ability .

基于企业品牌识别的产品形象塑造研究

Study on Construction of Product Image Based on Corporate Brand Identity

探讨机电产品形象和品牌形象的统一性塑造

Discussion about the unified image modeling with product and brand on the machinery and electricity