危机营销管理
![危机营销管理](../cache/45633.jpg)
-
接下来结合公司的内部管理分析危机管理、营销管理、执行能力三方面的因素。谈企业领导的危机管理&企业领导者与突发事件
Thirdly , he analyzed the management of crisis , marketing management , and execution . Management of Crisis of Business Leader ── Business Leader and Urgency
-
本文首先简单介绍了营销危机管理的相关理论和系统基模的相关理论,涉及到了危机、危机管理、营销危机管理、系统基模等理论;
First of all , the essay briefly introduces the relevant theories of MCM and SA , involving crisis , CM , MCM , SA and so forth .