在新一轮的宏观调控政策下，企业一方面要合理调整住宅开发结构、树立品牌和信誉意识，另一方面要加强成本管理，降低产品价格，来增加投资收益，提高市场竞争力。
Under the new macroscopical controlling policy enterprisers should not only adjust house supplying structure , build up band and credit standing but also reduce cost and price to enhance profit and elevate competing able .
信誉意识