东方卫视

据悉，美国流行乐组合后街男孩将参加辽宁卫视春晚的录制。而去年以一曲《江南Style》红遍全球的“鸟叔”也将亮相上海东方卫视春晚，“鸟叔”将在现场教林志玲跳“骑马舞”。

such as the Backstreet Boys who will perform on China 's Liaoning Province Television 's Spring Festival Gala and " Gangnam Style " singer Psy , who is set for Shanghai 's Dragon TV 's Spring Festival Gala with Taiwanese supermodel Lin Chi-ling 。

据上月BBC报道《topgear》再次被中国上海东方卫视引进，他们用一个奥运会双项冠军，《中国偶像》主持人和一个流行歌手来代替大不列颠版的主持人JeremyClarkson，JamesMay和RichardHammond。

Last month the BBC unveiled China 's take on Top Gear on national broadcaster Shanghai Dragon TV , featuring a double Olympic gold diving champion , the presenter of Chinese Idol and a pop star turned actor in place of British hostsJeremy Clarkson , James May and Richard Hammond .

本文选取东方卫视作为主要研究对象，这主要有以下两个方面的考虑。

This has consideration of two following respects mainly .

现在该剧正在北京卫视和东方卫视首播。

The show is currently aired by Beijing TV and Oriental TV during prime time .

2012年他被南方周末和东方卫视授予中国梦想践行家奖项。

Cui was awarded the Chinese Dream Practitioner award in 2012 by the Southern Weekly and Shanghai 's Dragon Television .

第四部分通过分析品牌文化对频道塑造的启示，对东方卫视提出了一些建议和参考。

Finally by exploring the inspiration of channel shaping with the brand culture , some suggestions and advisory opinions were proposed .

2012年他被南方周末和东方卫视授予“中国梦想践行家”奖项。

Cui was awarded " the Chinese Dream Practitioner " award in 2012 by the Southern Weekly and Shanghai 's Dragon Television .

上海东方卫视于7月20日报道称上海福喜食品有限公司将过期变质肉类制作成快餐产品。

Shanghai Dragon TV reported on July 20 that Shanghai Husi Food Co. was found processing old meat into fast food products .

东方卫视需要发掘上海全国金融中心的特殊地位、做出上海本地的特色，才能创出自己的品牌。

Only by exploring the special status of national financial centre and keep the local features can Dragon TV make its own brand .

她是在12月份开始在电视上出现的，在与微软的协议中，东方卫视同意为小冰提供为期一年的实习。

Xiaoice 's television appearances began in December , in a deal with Microsoft that Dragon TV called a one-year internship for Xiaoice .

据悉，这款聊天机器人有可能在东方卫视发挥更大的作用，比如担任新闻节目或娱乐脱口秀的评论员。

The chatbot could get an expanded role on Dragon TV as a commentator on news features or on an entertainment talk show .

新郎刘琛和新娘朱丽萍是上海东方卫视迎世博家庭才艺类节目“全家都来赛”的热门选手。

The bride and groom are popular contestants in " Come On , the Whole Family ," a popular Expo-themed talent show on Dragon TV .

当东方卫视的《看东方》节目需要插播天气预报时，主持人向观众介绍了小冰。她是一款计算机程序，可以用女性的声音播报天气。

When the anchor on " Morning News " needs a weather report , he introduces Xiaoice , a computer program that delivers the forecast with a female voice .

东方卫视与刘伟达成了协议，他的表演将尽可能减至最少，因此他最近在国内不会有什么节目表演。

Dragon TV and Liu Wei had reached an agreement that Liu 's performances would be limited so there might not be any concerts in China in the near future .

第二，东方卫视采取全新的营销和管理机制，频道运作比较符合市场化运作要求，因此具备了影响力提升原因分析的基础。

Second , eastern guard regards to adopt the brand-new foundation that sale and management machine made , channel running accord with marketization running requirement relatively and have had influence promotion cause analysis therefore .

我们也希望与东方卫视的合作，能为您挖掘更多象罗师傅一样的优秀厨师，让您的生活丰富多彩。

Through the collaboration with Dragon TV , we would like to add spice to your everyday life by introducing to you more seasoned Chefs , as creative and skillful as Chef Law Yip Lam .

第三部分是通过对东方卫视的两档品牌节目《东方夜新闻》和《加油！好男儿》做个案研究，分析其特色。

The third part took two representative brand programs of Dragon TV , " Oriental Night News " and " Come on ! My Hero ", to carry on case studies and analyze its characteristics .

本文着眼于中国东部旗舰卫视品牌东方卫视，作为一个传统媒体品牌的实践之路，它在接下来的发展中将如何寻找到向深度发展的品牌竞争策略。

This article focuses on the Chinese Eastern flagship TV brand Oriental TV , as a regional brand road of practice , it in the following development , how to develop to deepness of brand competition strategy .