垂直渠道冲突
- 网络vertical channel conflict
垂直渠道冲突-
分析并解决了企业中亟待解决的问题，丰富并发展了垂直渠道冲突控制理论，为后来研究者提供了新的研究范例。
Analyze and solve business problems in urgent need to enrich and develop a vertical channel conflict control theory , the researchers subsequently provided a new research paradigm .
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应用模糊综合法对垂直营销渠道冲突控制效果进行评价，并进行假设检验，验证控制策略的可行性。
Application of fuzzy comprehensive method of vertical marketing channels to control the effects of post-conflict assessment , and hypothesis testing to verify the feasibility of control strategy .