联动营销
![联动营销](../cache/1342129.jpg)
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但是我国对银行业的市场营销研究还不成熟,尤其联动营销方面的研究。
But our country of bank marketing research still not mature , especially linkage marketing research .
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商业银行在竞争如此激烈、顾客需求多样化、个性化和整个营运成本上升的情况下,大部分银行实施联动营销。
In such fierce competition , product innovation slow , customer demand diversity , individuality , and the entire operating costs rise , most Banks carry out linkage marketing .
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虽然大部分银行都在实施产品的联动营销,但是对于联动营销的实施过程控制和结果反馈并没有掌握好。
Although most Banks are implementing product the linkage of the marketing , the implementation of the linkage of marketing control and result of feedback does not have the right .
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第四部分是商业银行综合营销案例研究,以某高速公路集团公司和下属证券公司为例,研究某商业银行通过套餐型金融服务以及公私联动营销等综合营销模式成功营销高速公路集团的案例。
The fourth part is a commercial bank integrated marketing case studies to a highway under the Securities Group and an example , a commercial bank-based financial services package through public-private joint marketing and integrated marketing model case of successful marketing Highway Group .
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我当时很吃惊,索尼把这个当作现代街拍的联动测距镜头来营销。
I was very surprised to find this out but Sony is going to market this as the modern day rangefinder for street photography .