竞争战略学派
竞争战略学派-
发展电子商务是中小企业的竞争战略：从结构学派的视角看，发展电子商务是中小企业的低成本战略、差异化战略、目标集中化战略，因此可以增加中小企业的竞争优势；
Adopting Electronic Commerce is the competitive strategy of medium and small-sized enterprises . From the Structure School views , adopting Electronic Commerce is the low cost strategy , difference strategy and focus strategy , so it can improve the competitive predominance of the medium and small-sized enterprises .