期望价值理论

期望价值理论及其在外语学习动机研究中的应用

Expectancy value theory and its application to the foreign language learning motivation

依据期望价值理论、顾客满意理论、需要层次理论及认知评价理论，对体验价值与游客满意度及行为意向之间的关系进行了剖析。

On this basis , tourists ' satisfaction degree and formation mechanism of their behavioral intention are analyzed according to the customer satisfaction theory , expectancy value theory , cognitive evaluation theory and the hierarchy of needs theory .

期望价值理论中的期望、价值因素和融合性动机取向、工具性动机取向存在显著的相关性。

Expectations in the expectations theory , value factors and Fusion motivation orientation Instrumental motivation orientation are related .

期望-价值理论，以及归因理论都为揭示个体的复杂动机行为提供了理论支持。

Expectancy-Value Theory and Attribution Theory also form the theoretical basis of the motivational variables which can be used in interpreting the complicated motivational activities of individuals .

根据期望-价值理论，完成各项任务的动机受到两个重要因素的影响。一是对成功的期望，而是对成功所抱有的价值观。

According to the main principles of expectancy-value theories , motivation to perform various tasks is the product of two key factors : the individual 's expectancy of success in a given task and the value the individual attaches to success on that task .

然后阐述了顾客价值与顾客期望价值的基本理论。这是本文研究的理论基础。

Second , we introduce the basic theories of customer value and customer desired value which are the theory fundamental of this paper .