快速消费品

这主要因为以前的研究多是针对快速消费品领域，由于该领域消费者的购买频率高、产品价值低等特点，外部竞争环境的影响并不显著。

The reason is that the former studies mainly focus on FMCG area and in this area it has the characteristics of higher purchase frequency and lower product value , so external competitive environment factor is not apparent .

本文还对快速消费品进行网络品牌推广存在的误区及发展方向进行了探讨，着重于理论与实际相结合，期冀对我国快速消费品行业的品牌发展具有较强的指导意义。

With the combination of theory and practice , this article also discusses the misunderstandings and out-ways of the brand promotion of the FMCG , excepting that it can be generated a profound guide for brand development of the FMCG in China .

基于ERP的决策支持系统在快速消费品行业中的应用研究

Research on the Application of DSS ( Decision Supporting System ) Based on ERP in the Fast Consumables Industry

以IT业、快速消费品业为基础，以制造业、IC业、新媒体及房地产为主攻方向。

Based on IT and FMCG industries , specializing in Manufacturing and IC industries , in New Media and Real Estate .

由于B公司是一个快速消费品公司，因此本文首先对快速消费品以及快速消费品行业的概念和特点做了描述。

Since B is a fast moving consumer goods company , this article first describes fast moving consumer goods and fast moving consumer goods industry , discusses characteristics of the concept which is described .

快速消费品FMCG（fastmovingconsumergoods）工业在全球经济中一直占有非常重要的地位，人们日常生活所需的消耗补充都离不开它。

Fast moving consumer goods ( FMCG ) industry has occupied a very important position in the global economy . The consumption of daily life are inseparable from it .

她是一家生产工厂的人事专家，她正在面试一家快速消费品公司FunBeveragesInternational的人事经理职位。

Remember , she is an HR specialist at a manufacturing company who is interviewing for an HR manager position in a business unit of a fast moving consumer goods company , Fun Beverages International .

典型的快速消费品包括日化用品、食品饮料、烟草等；药品中的非处方药（OTC）通常也可以归为此类。

A typical FMCG includes supplies , food and beverage , tobacco , etc. ; The over-the-counter drugs usually also can be categorized as such .

作为快速消费品企业的重点客户，KA卖场在企业营销渠道中的作用越来越重要，目前已成为快速消费品企业的必争之地。

As key accounts of fast moving consumer goods companies , KA become more and more important in the marketing channels , and they have become the battleground of FMCG companies .

首先运用五力模型分析了J公司所在的行业&快速消费品行业，分析了其行业特点和发展趋势，并对J公司进行了介绍，包括产品及其市场份额的状况。

The first part is an analysis of the Fast Moving Consumer Goods ( FMCG ) industry , include the industry characters and development trend . This part also have a rough introduction of J company , about product line and the market share .

一项研究发现，约4.15亿中国千禧一代通过手机购买日常生活用品，使得中国快速消费品（FMCG）在线销售的增速达到了美国的7倍。

Online sales of fast-moving consumer goods in China are growing seven times quicker than in the US as some 415m Chinese millennials buy daily items over their phones , a study has found .

cappelletti拥有七个业务集团，业务遍及整个意大利，其客户包括一些顶尖的跨国快速消费品公司。

Cappelletti has seven business units operating throughout Italy and customers include some of the leading multinational fast moving consumer goods companies .

快速消费品（FMCG）是指那些使用寿命较短，消费速度较快、消费者需要不断重复购买的产品，涉及食品、饮料、化妆品、洗涤用品、电池、卫生纸等多个行业。

FMCG ( fast moving consumer goods ) are those products that short service life , consumption faster , and consumers need to constantly purchase it , involving food , beverage , cosmetics , cleaning supplies , batteries , toilet paper and other industries .

快速消费品行业市场设备管理和深化

Management and Deepening of Fast Consumable Commodity Market Equipment Trade Trend

浅议高附加值快速消费品物流

On Logistics of Fast Moving Consumer Goods with High Additional Value

以快速消费品价格得出结论应该谨慎。

Care is needed when drawing quick conclusions from fast-food prices .

快速消费品行业中国市场渠道策略分析

The Channel Strategy Analysis on the Fast Consumable Industry of China

本研究试图了解快速消费品广告中所使用的说服技巧为何。

The dissertation trys to research the persuasion in FMCG Advertisements .

中国快速消费品市场广告策略研究

Research on Advertising Strategy of Fast Moving Consumer Goods in China

论设计心理学在快速消费品包装设计中的应用

Discussion on the Application of Design Psychology in PMCG Packaging Design

中国快速消费品生产企业渠道建设研究

Research on Channel Construction of Chinese Fast Moving Consumer Goods Manufactures

快速消费品对供应链成本较敏感。

Fast moving consumer goods are more sensitive to supply chain costs .

快速消费品和相对廉价商品市场更易于管理。

Markets in fast-moving and relatively cheap goods are easiest to police .

饮料、休闲食品&全球快速消费品中的佼佼者

Beverage and snacks & leaders of global fast consumer goods

基于渠道管理的快速消费品定价策略研究

The Fast-Moving Consumer Goods Companies Make Pricing Strategy Based on Channel Management

无偿赠送在快速消费品企业中的涉税处理

On taxation processing of free samples in fast consumables enterprises

快速消费品是那些使用寿命较短，消费速度较快的消费品。

FMCG are those short service life consumption , faster consumer goods .

三足鼎立连锁为先&上海2002年快速消费品市场分析

Analysis of Shanghai 's fast consumer products market in 2002

快速消费品顾客重复购买意向的前因研究

A Study of Key Antecedents Influencing Consumer Repurchase Intention in FMCG Envionment

食品饮料是典型的快速消费品。

Food and Beverage is typical fast consumer goods .