专一化战略

在为茂名电信设计战略的基础上，主要运用了成本领先战略、差异化战略和专一化战略等管理理论知识。

As for the design of competitive strategies for Maoming Telecom , management theories , like cost leadership strategy , differentiation strategy and focus strategy , are used in this thesis .

运用迈克尔·波特的五力模型分析了我国医疗卫生行业的环境，并基于五种竞争作用力分析利用波特提出的三大基本竞争战略理论：总成本领先战略、差异化战略、以及专一化战略。

The health industry environment was analyzed by Porter 's Five-power model .

本文阐述了品牌及品牌战略的内涵，提出了品牌战略的基本类型，即品牌的技术领先战略、品牌的最低成本战略、品牌的差别化战略和品牌的专一化服务战略。

This paper explains the implications of brand and brand strategy and put forward the basic categories of brand strategy , i.e. the technically leading strategy of brand , the lowest cost strategy of brand , the differentiation strategy of brand and the specialized service strategy of brand .