营销近视症与远视症的诊断和矫正
Diagnosis and Adjustment of Marketing Myopia and Hyperopia
用服务营销理念克服营销近视症
Overcoming " Marketing Myopia " by Marketing Service
但市场营销还存在着以产品为导向的市场营销近视症现象。
However , there still exists the tendency of product-oriented marketing notions .