广告促销策略

在对消费者和零售商调研的基础上，分别提出了产品策略、价格策略、渠道策略和广告促销策略。

The strategies of product , price , place and promotion are devised in this chapter .

以各种市场信息为依据建立合适的产品价格体系，调整目前的营销渠道体系，对人员和广告促销策略进行合理的设计。

Based on a variety of market information , an appropriate price system can be established . Through adjusting the current system of marketing channels , this article makes rational design of promotion strategy on staff and advertising .

计划并推出广告及促销策略

Planning and carrying out advertising and promotion resources

营销计划是通过合理的定价、广告、促销策略来刺激和控制需求，生产计划则是在各种约束条件下获得最佳的生产策略，从而履行订单、满足需求，并实现企业利润的最大化。

Marketing plans through rational pricing , advertising and promotional strategies to stimulate and control demand , production planning is bound under the conditions in a variety of the best production strategy , thereby fulfilling the orders to meet demand , and achieve the maximization of corporate profits .

广告促销与价格策略

Advertisement Promotion and Price Strategy

讨论了广告促销与价格策略，并进行了经济分析，还就市场销售方面提出了一些广告技术与价格策略的建议。

In this paper , the author discusses the advertisement promotion and price strategy . The economic analysis is also made . Some suggestions on the advertisement technique and price strategy in marketing are put forward .

文章最后研究了项目的促销策略，主要包括广告促销、人员促销策略的具体应用。

Finally , the article studies on the application of promotion strategy of the project including advertising and staff promotion strategy .