宣传学
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试把宣传学、思想政治教育学、传播学、心理学、伦理学等学科知识融入宣传思想工作中,以增强宣传思想工作的长期性、有效性和针对性。
Try incorporating propagating such discipline knowledge as studying , ideology and politics pedagogy , dissemination , psychology , ethics , etc. while propagating ideological work , in order to strengthen the long period of time , validity and pertinence which propagate ideological work .
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中国对外网络传播发展策略研究中国对外宣传工作的传播学思考
A Study on the Development Strategies of China International Communication Via Internet Media
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该文提出对外宣传既属传播学范畴,又属思想政治工作学范畴。
External publicity belongs not only to the transmission category , but also to the ideological political work .
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学术失范的思想误区在于:误把学术当宣传,误把学界当官场,误把数量当质量。
The wrong concept of academic standard leads to academic research wrongly regarded as propaganda , academic circles as officialdom and quantity as quality .