壳牌润滑油

平衡记分卡在壳牌中国润滑油营销战略的应用

Application of Balanced Scorecard in Lubricants Marketing Strategy of Shell China

为了让中国的用户更便捷地买到壳牌的润滑油。

To help Chinese customers obtain high-quality Shell lubricants quickly and conveniently .

壳牌DialaB润滑油是一种专门为润滑电器而炼制的不含氧化抑制剂的轻质矿物油。

Shell Diala Oil B is a specially refined uninhibited light mineral oil for electrical applications .

壳牌Alexia50润滑油是壳牌公司为低（慢）速十字柴油发动机研制的主要气缸润滑油。

Shell Alexia 50 Oil is Shell ′ s main cylinder oil for low ( slow ) speed crosshead engines .

为什么在改用了壳牌公司的润滑油以后，我的润滑油耗油量增加了？

Why has my oil consumption increased since changing to a Shell oil ?

如果油量低于最小刻度，则应选择正确级别的壳牌喜力发动机润滑油给予添加补充。

If the level is below the maximum mark , top up with the right grade of Shell Helix .

壳牌奇伟士系列润滑油具有15、32、68和100等不同的粘度等级。

Shell Clavus Oils are available in the grades of15,32,68,100 .