双渠道供应链

在对称信息的框架下，建立了双渠道供应链中制造商电子渠道与零售商服务合作的Stackelberg和Bertrand模型。

In the symmetric-information framework , the service-cooperation Stackelberg and Bertrand model of electronic channels and retailers in dual-channel supply chain are proposed .

考虑零售商在传统渠道中附带销售电子渠道商品的互补品，建立了渠道产品合作的双渠道供应链Bertrand博弈模型。

Consider the retailers sell the complementary goods of electronic-channels commodities in the traditional retail channels , a Bertrand game model of channel-product cooperation about dual-channel supply chain is proposed .

补偿激励下双渠道供应链协调的合同设计

Contract Design for A Dual-Channnel Supply Chain Coordination with Incentive Compensation

不同价格模式下的双渠道供应链决策研究

Study on Decisions of Dual Channel Supply Chain with Different Pricing Schemes

双渠道供应链电子渠道与零售商合作策略研究

Study on cooperation strategy between electronic channels and retailers in dual-channel supply chain

两层双渠道供应链的优化与协调若干问题研究

Optimization and Coordination Issues of Two-echelon Dual-channel Supply Chains

本文首先对电子商务下制造商双渠道供应链模型进行了分析。

Firstly , the thesis considers the dual-channel models of the manufacture under E-commerce .

构建了双渠道供应链的问题模型，并基于消费者效用理论构建了需求和利润模型。

Constructing the dual-channel supply chain model , and the demand and price models based on the consumer utility theory .

双渠道供应链已得到广泛认同并正展现出其巨大的潜力，呈现出较为广阔的发展空间。

The dual-channel supply chain has been widely recognized and is showing its great potential and a broad space for development .

在这一假设条件下，分别研究了两方收益共享契约与价格折扣机制，如何协调双渠道供应链。

Under this assumption , two-way revenue sharing contracts , price discount mechanism and how to coordinate the dual-channel supply chain are all investigated .

针对具有风险规避特征的制造商和零售商组成的双渠道供应链，分析非竞争环境下双渠道供应链中产品在不同渠道的最优定价；

For a supply chain with a risk averse supplier and a risk averse retailer , the optimal channel prices are studied under non-competition environment .

从传统零售渠道与电子直销渠道合作的角度出发，分别设计了两方收益共享契约和价格折扣机制的契约机制，研究了双渠道供应链的协调问题。

With respect to the cooperation between the electronic channel and traditional channel , two-way revenue sharing contracts and price discount are designed to study on dual-channel supply chain coordination .

研究存在替代产品竞争的市场环境下，原双渠道供应链中风险规避型参与者的定价决策以及替代产品决策者的最优定价；

Then the optimal decisions of risk averse members are analyzed when a substitutive product exists in the competitive market and the effect of risk averse value on the decisions is studied .

运用动态博弈模型和均值-方差模型论证了所设计的契约能有效的协调双渠道供应链，实现双方的共赢、系统利润的更优。

The dynamic game model and mean – variance model are developed to demonstrate that the shared-savings contract can effectively coordinate the benefit conflicts , achieve a win-win outcome and improve the profit of the system .

双渠道多制造商供应链的Cournot均衡策略

Cournot Equilibrium Policies on Dual - Channel Supply Chain with Multi - Manufacturer

本文研究了双渠道多制造商供应链的设计，建立了制造商之间的Cournot竞争模型，并取得了制造商的最优生产策略。

This paper investigates the redesign of supply chain with multi - manufacturer and dual channel , direct channel and ordinary retail channel . We build a Cournot competition model among these manufacturers and obtain the optimal policies of production for manufacturers .

制造企业双渠道市场的供应链建模和仿真

Supply Chain Modeling and Simulation of Dual-channel Market of Manufacturing Enterprise

双渠道两阶段供应链网络均衡模型

Two-phase supply chain network equilibrium model

基于风险与双渠道的全球供应链超网络均衡优化模型研究

Research on Equilibrium Optimization Model of Global Supply Chain " Supernet work " Based on Dual - Channel and Supply - Demand Side Risk

对双渠道三级供应链进行了协调研究。通过对比集中决策的均衡解和分散决策的均衡解，发现集中决策能够为系统创造超额价值。

By comparing the equilibrium solution of the centralized and decentralized decision-making , it found that centralized decision-making can create excess profit for system .

理解双渠道情形下的供应链运作机制，提高双渠道供应链的运作效率，这是本文的出发点。

The goal of this dissertation is to understand the operating mechanism of dual-channel supply chains and improve the operating efficiency of such supply chains .