企业理念形象
![企业理念形象](../cache/40122.jpg)
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因此,发展生态经济应该注重生态营销策略研究,从而塑造企业的理念与形象,培育企业的品牌、传播企业文化、倡导绿色消费理念。
Therefore more attention should be given to the study of eco-marketing tactics with the objective of building corporate orientation and image , cultivating known brends , transmitting corporate culture and advocating green consumption .
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企业理念作为企业形象设计和企业文化的核心,自20世纪80年代以来,受到实践界和理论界的广泛关注。
Corporate mind identity , as the core of the corporate identity system ( CIS ), and of corporate culture , has drawn attention from both practical and theoretical circles since 1980s of the 20th century .