非营利组织市场

中国情景下的非营利组织市场导向结构研究

Study on the Construct of Market Orientation of China 's Nonprofit Organizations

目标替代的风险、不具备企业那样运用市场机制的能力和对其监督存在困难是非营利组织市场化运作面临的现实问题。

The realistic problems are : the risk of objective-substitute , lack of proficiency in market system compared to enterprises , the feasibility of supervision .

第二章对非营利组织及其市场化运作进行了概念界定，阐述了非营利组织市场化运作的相关理论依据，并对国内外相关理论文献进行了述评。

In the second chapter , the non-profit organization and its marketization operation are defined . And related literatures about home and abroad are narrated .

一直以来，非营利组织与借助市场机制运作的企业和依靠行政权力配置资源的政府一起共同推动着人类社会的进步。

Over a long period of time , non-profit organizations ( NPO ) together with enterprises that operate by basing on market mechanism and government that allocates resources by depending on administrative power have joined in promoting the advancement and development of human society .

非营利组织可以有效纠正市场失灵和政府失灵的后果；

Nonprofit organizations can correct effectively market failure and government failure ;

引入竞争机制，促进非营利组织转型，通过市场机制的优胜劣汰，提高非营利组织整体素质。

To improve the overall quality of NPOs means to introduce the competition mechanism , promote the transformation of NPOs , and through the survival of the fittest of the market mechanism .

第三章，分别从非营利组织与政府部门、非营利组织与市场组织两个角度提出我国非营利组织重构的必要性和具体路径，并以江苏省青少年发展基金会作为个案进行论证。

Chapter 3 , distinguishing from NPO and government section , NPO and market organization , puts forward reconstructing concrete path of Chinese NPO and regards Jiangsu province teenager development foundation as the individual case to proceed the research .

第三部分对非营利组织的几个要素进行了解析，并结合市场失灵理论与政府失灵理论讨论了非营利组织对克服市场经济弊病的重要作用。

The third part discussed several factors of nonprofit organization and analyzed the important role that nonprofit organization plays during the course of conquer the limitation of market by the combination of market failure theory and government failure theory .