物流战略制定

借助全面质量管理中的新产品开发工具&质量功能展开（QFD），本文提出了一种面向客户需求的、以市场导向的企业物流战略制定方法，即应用QFD进行企业物流战略制定。

The article propose a method of Logistics strategy establishment oriented customer demand and the market , by the tool of QFD .

面向客户需求的企业物流战略制定策略正确界定客户关系管理的定义意义重大，用战略管理方法研究客户关系管理战略。

A Method of Company Logistics Strategy Establishment Oriented Customer ′ s Demand ; The exactitude definition of the Customer Relationship Management is very important .

本文作者参与了上海石化物流战略制定，并是物流信息系统的甲方项目经理。

The author of this text participated the establishment of SPC logistics strategy , and is the first party item manager of the logistics information system .

为了适应企业外部环境的变化，企业必须确立基于未来发展的物流战略研究，制定企业的物流战略规划，确定科学合理的战略目标。

In order to suit the outer environment , enterprises should establish clearly the logistics industry research based on future development , set up the logistics industry strategy programming , confirm technical reasonable strategy goal .