株洲硬质合金集团有限公司

以株洲硬质合金集团有限公司混合料ERP项目实施过程管理为基础，探讨ERP系统实施过程管理要素。

Based on the ERP executing of ZCC carbide mixture , the article discussed the process management factors of ERP executing .

本研究最后也结合株洲硬质合金集团有限公司的国际化案例对本文理论框架进行了验证与分析。

At last the research carried on a case study on the internationalization of ZhuZhou Cemented Carbide Group to prove the theories .

本文中，笔者试图通过深入调查和分析我国老牌国有硬质合金企业&株洲硬质合金集团有限公司的市场营销环境与市场营销的现状，发现该公司存在的优、劣势以及面临的市场机会和威胁。

This paper makes good investigation and analyses ZCC 's management environment and practical situation of marketing and finds out the company 's advantage and disadvantage , market opportunity and threatens .

在此经济背景下作为中国最大的硬质合金生产厂家&株洲硬质合金集团有限公司（以下简称株硬）应采取积极的态度，运用国际营销方法去开拓市场，在国际市场上争取有利地位。

In view of this economic underground , Zhuzhou Cemented Carbide Group-the biggest cemented carbide producer in China should take positive attitude to explore the market and acquire advantage position in the international market by using international marketing method .